Every single brand has a different commission rate. So Amazon’s will go up to 10% depending on how many products you sell in a month. But some brands will only do 5%, and some will do 50. Some will do 20. So you’ll have to look in the terms and conditions of that advertiser to see what kind of commission they get and whether you want to work with them or not.
Alexis Grant is an affiliate marketer, but she’s got other business models running too. She runs a content creation company, a site for writers, and has a bunch of training programs and other excellent resources. But she also does a lot of affiliate marketing, and she reveals her earnings, which is extremely interesting. Check out her recent post, Affiliate Sales: A Realistic Guide for Earning Revenue From Your Website.
People love to buy…we love to consume great content. However, we have to be warmed up before we do it. On social networks, it’s the relationships that sell, not the message. It’s really up to you, though. You can spam people and make a quick buck (maybe), or you can build credibility and build a successful business. In my opinion, taking the latter route is much more efficient.
You should also re-tweet interesting information related to your industry, share cool videos, or anything useful. Twitter isn’t all about driving sales and traffic to your website – it’s about gaining a loyal following. Sure, a promo tweet about your business every now and then is completely acceptable, you should simply avoid doing it all the time. When you share highly relevant, useful, entertaining, or helpful information, you not only gain more followers, but people will check out your profile. That’s where much of your website traffic will come from. So just provide high quality info and the rest is easy.
Basically, you’re just recommending certain products through your YouTube videos and when people click on your affiliate links and purchase products from the merchant, you get a commission from each of the sales you generate. There are many affiliate programs in which you can participate – for instance, Amazon and Apple Store have affiliate programs that allows you to earn commission by promoting their products.
Write a description using your main target long-tail keyword and 2-3 related keywords from the search results. With a regular pin, your main target keyword should be in your blog post title. meta description, pin title, and pin description. Affiliate pins don’t have a blog post title or meta description so you just need to focus on the pin title and pin description. This below is my affiliate description. Notice how I effortlessly weave in the keywords? After writing your description, read it over and make sure it sounds natural. Below, I used #affiliate, but now I use #ad to be more explicit.
While you may not have this extensive of a following right now, providing affiliate links will help you increase the quality of your videos, provide more value and a better user experience to your viewers, and (you guessed it) earn more affiliate commissions. Below we discuss 5 best practices for affiliate marketing on YouTube, some tips on how to get the most out of your affiliate links, and why it is ok to to use affiliate links on YouTube.
Shopping Links worked with the team at Pepperjam to identify a number of influencers who met not only the traffic requirements but were the right fit in terms of audience and brand alignment – all within Nordstrom Rack’s affiliate marketing budget. A total of three fashion and lifestyle influencers provided increased awareness, traffic and sales together with a boost in brand recognition – without the need for more costly traditional advertising methods.
There are many ways to get your affiliate marketing message across, some more effective than others. One of the most effective methods of audience-building is by using Twitter, one of the world's most established social media channels, but equally one that many people wrongly disregard. We spoke to Gerald Murphy from Search Engine Watch about why he values Twitter so much. Many thanks also to Sophie Halley from 7 Things Media for her contribution to the discussion.
If you take the responsibility to manage your social media account on your own, then you can deduct the cost of outsourcing someone to handle it for you. The task of updating your social media accounts can be done in free hours. It is true that it takes a lot of time, but it is so enjoyable that you do not feel like you are doing any work at all. Moreover, people working in day hours can use their break time to check updates for their accounts.
It is important to note, however, that StudioPress is now a subsidiary of WPEngine which is the company that actually does the web hosting on which StudioPress’s Genesis framework runs. The affiliate program only works with choosing the StudioPress framework and themes, not the actual hosting on WPEngine. WPEngine has a separate affiliate program for its hosting services, which yes, is a bit confusing.
I’ve been pretty intentional about what types of products that I share with my audience, but one thing that I struggled with is that I didn’t want to come off as “salesy.” Because of this I included less affiliate links in posts or avoided different types of posts that I thought would be too pushy. However, it turns out using my affiliate links made it more convenient for my audience. Plus, the tutorial posts and roundup posts that do so well in affiliate marketing still can be super helpful and add value for your readers.
Now, once you start following people, you will notice your own follower numbers increasing naturally. Many people enjoy seeing who is following them. If A dog lover sees my profile (@DogFoodScoop) they will probably click on my profile to see who I am. They will then see the link to my website and if they visit my site, they will be greeted with literally hundreds of dog food reviews. Sometimes, they will even find it so helpful that they in turn will share links on their own Twitter or Facebook feeds. It seems super simple (and it is), but simply following others who would be interested in your niche topic is good enough to gain a pretty good following of your own. It’s a good rule of thumb to expect about 25% to 30% of people to follow you in return for you following them.
(For the newbies) – A “cookie” is a tracking method. If a company has a 60-day cookie, it means that if I click on your affiliate link and go to that site but don't purchase anything during that visit, I can go to that website directly (without using your link again) and if I make a purchase within 60 days, it will credit to you. This cookie is only good on the device I initially use your link on. So if I first click through your link on my phone, but then go home and visit the website directly from my computer, the cookie isn't tracking it because the cookie was on my phone.
Twitter is a platform that is perfect for sharing. There are plenty of things that you can share online. For instance, if you are a business that sells clothes, then you might want to share tips on how to pick the correct size for your followers. Sharing in Twitter comes down to quality and beneficial ideas that you will be able to present to your readers and to your followers. Plus, the best thing about sharing is that it will allow people to spread what you might be offering in the market. When sharing in Twitter the golden rule to follow is to give quality to your connections.
Jessica Stansberry is a video & YouTube marketing strategist for rockstar business owners who are ready to up-level and start using video to market their business better. She throws down knowledge-bombs with weekly free blog content, a YouTube channel, eCourses, 1-on-1 consulting, done-for-you services, and her FREE Facebook group. Jessica is also the ‘sassy southern half’ of the podcast, All Up in Your Lady Business and the host of VIDfluential On-Air, a podcast dedicated to delivering quick, actionable tips to help you incorporate more video into your marketing plan. You can find out more at www.jessicastansberry.com.
According to eBizMBA, Twitter has more than 3 hundred million estimated unique monthly visitors. If you’re feeling disappointed with Facebook, I have good news for you! On Twitter, you can tweet every 15 minutes – that’s an average lifespan of a tweet. In fact, it’s recommended to tweet no less than five or ten times every day. But the general rule still stands – you can’t expect to make money on Twitter by tweeting sales pitches every 15 minutes – you need to build a relationship. And after you establish a Twitter presence, you can link to relevant affiliate offers without having to worry about getting unfollowed or blocked.
There is a full community of affiliate marketers out there, and connecting with one another and supporting one another in their success can help you to better use social media for affiliate marketing. The first word in social media is social, and teaming up with other affiliate marketers to share links, share posts, and bring each other up can provide you with just the sort of team mentality you need to improve your followers and get your link out there. Don’t view other affiliate marketers simply as competition, because cooperation can benefit you both in a really powerful and successful way.
Creating quality content means something different for each industry and brand — whether it’s an engaging post on Facebook, an informative tweet or a beautiful looking picture (with a filter of course!) on Instagram. There are as many ways that social media can be leveraged for affiliate marketing as there are companies willing to make those connections.
In Twitter, you can send messages to anyone by placing an @ symbol in front of their Twitter name. This message will appear on their profile page. So, if you see someone talking about a subject related to your website or business, you can easily reply back to them and give them some helpful info. If they decide to re-tweet your helpful advice, all of their followers will see it. Simply sending @Messages can help give you a ton of exposure and you get to help people at the same time. A win-win.
Not too hard, right? Aside from the equipment you need, which at the beginning will be pretty minimal anyway, you’re not going to need to invest any money. It will only take a little bit of time to make great videos and start growing your following. Heck, if you’re super shy and don’t want your face on camera, you can just use a PowerPoint presentation and narrate a presentation for your audience. The only one stopping you from promoting affiliate products on YouTube is YOU!
Previously known as Affiliate Window but now officially referred to as “AWIN” after acquiring Zanox a few years ago, this network claims to work with over 13,000 active advertisers and 100,000 publishers (affiliates). Founded in Germany, AWIN’s merchants primarily hail from Europe (especially Great Britain) although the U.S. network is growing rapidly. AWIN is currently active in 11 countries.
You have to remember that on Twitter, you only have 140 characters to work with. (At least for now–who knows what will happen with this 280 character limit in the works.) Your link takes up 23 characters of your tweet, even when you don’t use a link shortener, so you have 117 to say what you want to about the product and disclose that it’s an affiliate link. So you need to be short, sweet, and to the point.
This is a fairly general Twitter tip but it applies to affiliate marketing. If you’re going to promote a product on Twitter make sure it’s highly useful to your followers. This is connected to being relevant – but goes beyond it. I find that the more useful my Twittering is the more positive feedback I get from followers. The same is true from blogging and interestingly enough it applies to the products I’ve promoted over the years. The best feedback that I can possibly get after an affiliate product campaign is from someone who bought the product and thanks me for recommending it because they found it useful. To me this is the ultimate feedback because it means I’ve not only made a little money, but more importantly I have a reader who is happy, who remains loyal and who is perhaps even more loyal than they were before I made the recommendation. This really comes down to smart selection of products to recommend – make sure that they are the best!