This is the most important step in creating a successful YouTube channel. This does not mean, however, that you need a professional video editing studio and a $5,000 camera. While it is important to have clear and well edited audio and video, the most important aspect of these videos is the actual content itself. Providing a high quality, detailed and honest review of a product can be the determining factor of whether or not someone will purchase that product.
In the past, bloggers could only promote affiliate products via Pinterest indirectly by linking to a blog post that contained affiliate links. But now, if you are a blogger who has already joined affiliate programs for your favorite retailers in your niche, you can now share your affiliate links directly on Pinterest. That means that instead of creating a post to drive readers to, you can now pin and image of a product you love with your affiliate link on Pinterest. You can see an example of one of my “affiliate pins” below.
Social media has forever changed the advertising landscape. On platforms such as Facebook and Instagram alone, combined ad revenue totals well over $13 billion. Instagram reports over 700 million monthly active users, 400 million daily users, and is estimated to be a ten billion dollar industry by 2020, thus making it the most powerful social media platform with the most significant potential for affecting the affiliate marketing industry. The main goals of an affiliate marketer is to direct traffic to your site in order to, ultimately, convince web visitors to buy the product(s) being promoted. When drilling down on the biggest market of potential customers that you as an affiliate marketer can reach, Instagram and Facebook are the first places to look when crafting strategies through paid advertising on social media platforms.
Also, affiliate marketing gives you greater reach across the internet. Since the reps you work with will be marketing your business via their blogs, vlogs, and social media, your brand will now have many points of content exposure online. Without this, you’d be on the hook for generating all that online buzz yourself, from just your brand’s website and social presence. In short, instead of building up your online presence to reach a hundred new people, working with a rep immediately gives you access to their online circle of friends.
There are many ways to get your affiliate marketing message across, some more effective than others. One of the most effective methods of audience-building is by using Twitter, one of the world's most established social media channels, but equally one that many people wrongly disregard. We spoke to Gerald Murphy from Search Engine Watch about why he values Twitter so much. Many thanks also to Sophie Halley from 7 Things Media for her contribution to the discussion.
You can set up a Tweet engagement campaign which will promote your tweets to other people’s timelines. You can choose a specific tweet to promote that perhaps has your affiliate link in there or perhaps it doesn’t and you simply want more relevant followers before you begin to send your affiliate link out. This does cost money but you can select your budget and even small budgets can have a fantastic ROI by the amount of people that see your tweet, interact with it, follow you and perhaps even go on to purchase one of your affiliate products.
Social media is creating brand new paths to success for affiliate marketers, for whom this means targeting their audience with relevant offers. In days gone by, SEO, paid ad campaigns and getting backlinks from relevant sites were the main methods used to generate traffic and interest. Changing the landscape today, social media has emerged as a quick and free way in which to drive traffic to an affiliate site.
You can benefit from social media in two ways: by promoting the content which you create or putting links directly in your social media posts. Chances are you already use social media to promote your blog or website (if not — what are you waiting for?) But let’s face it – in this day and age people don’t always want to click a link to go to a website where you have to click more links. Nearly 50% of affiliate-referred traffic originates from a mobile device. And you know better than me, most of the time on your phone you’re checking Twitter or Instagram, not reading lengthy blog posts.
By quite a large margin Amazon has the largest affiliate marketing program out there, with products from more than 1.5 million sellers. Amazon has the most easy-to-use technology of all the affiliate programs I will be reviewing today. Beginners to affiliate marketing with even the most limited technical expertise will have no problems in getting up and running with the Amazon associates program, while more experienced marketers can create custom tools and websites with the APIs and advanced implementations available to them. The great thing about Amazon is that anything from kids toys to laptops can generate sales if they are purchased through any Amazon affiliate link.
Affiliate links have become easy to spot, and this may turn off potential traffic within your audience by way of feeling “sketchy” or like you’re pulling one over on them. Rather than using just your affiliate link, create a redirect link that looks a bit simpler and cleaner, and therefore more attractive for those clicks. A clean and simple link is a link that will be more enticing to click.
Provide Customer Service. This might not make your company money directly, but there’s a huge opportunity to build goodwill and customer loyalty (and therefore future revenue) by using Twitter as a tool to provide quick customer service. Media Temple is one example of a company that has an active customer support team operating through its Twitter account. Note the impressive response time here:
These results raise a series of challenging product and policy questions for startup companies with user-generated content. In the wake of the 2016 election where fake news factories built viral content and generated serious advertising revenues, social networks like Facebook have had to confront the tradeoff between a maniacal focus on quantitative engagement like page views and time on site and the quality of that engagement. If affiliated content does have higher engagement statistically as this study showed, that poses a dilemma for companies looking to boost revenue while also improving engagement quality at the expense of quantity.
So where do you start? Firstly, find online communities dedicated to your topic of interest (related to your website or a product you’re trying to promote). Join Facebook groups, Twitter chats and forum boards. Start to engage with people, but don’t go straight into promoting yourself or a product. Be nice, be fun and give genuine advice. When you feel like the conversation calls for it, insert an affiliate link and say why this product would help in this particular situation. That way people will trust you and will be more inclined to buy the product.
MaxBounty works exclusively with digital products, usually about giving one’s email or signing up for a newsletter. MaxBounty has CPA, Pay-per-call, and CPL campaigns that you can choose from. MaxBounty is involved in a large number of verticals, including market research, real estate, social games, finance, dating, and diet, but is primarily designed for marketers seeking to acquire new leads.
Niche-specific challenges: It’s relatively easy to create content for the “tech how-to” niche (like “how to install Windows” or “how to use WinRar) - you just need a screencasting software and a microphone. For niches like DIY plumbing, however, you need significant time, energy and skills. This often compels marketers to flood the easier niches, increasing competition.
Terry has been around as long as anyone. He’s got rock-solid experience and has had it for decades, building dozens of “lifestyle businesses” and teaching thousands of others how to do it too. His approach is less brash than some others, but this is absolutely somebody who knows what it really takes to earn a living online. Terry will show you how to build a real business, not just an affiliate click scheme.
In 2010 I started my first blog, I Heart Photoshop, to teach Photoshop tutorials and how-to’s to the basic hobby user. A year later, I had jumped ship on that blog and put on my mommy blogger hat. In those early days of blogging, I was like a kid in a candy store when I would receive even $5 from an affiliate link or relationship and I would have NEVER believed that I would ever get to the point where I could generate over $1,000+/month from affiliates.
Building a solid presence on social media is a gradual process. You must select the appropriate channels and build a genuine following there. And you must stick to a disciplined posting strategy that deepens your influence as you promote your products or services. To gauge your progress, use tracking parameters to determine which social media selling tactics work best for you. Through a steady and disciplined approach and being responsive to metrics, you will establish a foothold that will burnish your brand online, leading to a more loyal following and more commissions.
Before we jump in, a quick note on the official Twitter guidelines: the platform doesn’t allow any third parties to inject paid tweets into a timeline on any service that leverages the Twitter API. So the opportunities to place sponsored messages are still somewhat “old school” in that they must avoid the types of automation that have become ubiquitous on the Web.
If I were a member of a group board called “Beautiful Home Decor” that was created for bloggers to share their blog posts, I would feel free to pin an image from a post of mine called “10 Beautiful Couches that Won’t Break the Bank.” Of course, that blog post would contain affiliate links. But, I would never pin an image of a couch with my affiliate to a group board called “Beautiful Home Decor” that I am a member of, since that is not the purpose of the board.
When you first get started on Twitter, whether for your own personal use or for business use, it can feel a bit intimidating. You’re like the new kid at school and like it or not, the only way to make friends is to start approaching people and saying hello. YOU must take the initiative. Fortunately, it’s a lot easier and way more fun to do this online using Twitter than it is being the new kid at school.
Let’s say you’re promoting ConvertKit as an affiliate of their system. Instead of doing a video where you’re constantly saying “buy ConvertKit through my link”, you may do a video titled, “How to Use Email Marketing to Double Your Revenue”. Then as an asset and tool in that video and process, you mention ConvertKit and that the viewer can get their first 30 days free by using the link in the comments.
StudioPress itself is somewhat of a niche product as it is targeted to existing WordPress users who found setting up and managing a WordPress site too difficult or time-consuming. StudioPress prides itself on being easy to use, but their main claim to fame is that their hosted websites are “faster and more secure” than other WordPress hosting companies as well as using the “Genesis framework” which is supposedly more SEO friendly than other WordPress builds.
In this age of interconnectedness, people will be more likely to click your link and buy an affiliate product if they feel a special bond with you. That goes back to the old rule of affiliate marketing: don’t be a salesperson, be a friend! You’re much more likely to listen to the recommendations from a friend. So choose an appropriate product, test it yourself, create good content, explain why the product is actually useful and market it on social media by engaging and growing. That’s the way to success.
Are we all okay with affiliate marketing on Twitter now? Twitter is supposed to be about building relationships within whatever industry you are in. Once that is broken than Twitter has no purpose for any of us. It will just become a big spam web site. I think it is ridiculous to even give people ideas on how to become a good affiliate marketer on Twitter. I know these are tips to help people become good affiliate marketers on Twitter without spamming, but you know these people are going to spam anyways. Most people do not even know what spamming is so when they are doing it they don’t realize they are doing anything wrong.
Drive Traffic. If you run a website that makes money from display ads, on-site affiliate links, or a number of other monetization methods, Twitter can be a great tool for boosting revenue indirectly. Though you won’t be making money directly on Twitter, you have the opportunity to drive your Twitter followers to a place (i.e., your website) where you can make money from them (in the form of display ad revenue, or various other opportunities).
In any affiliate marketing (and perhaps all types of marketing) those who you are speaking with will begin to ‘switch off’ and become blind to your promotions if you hit them too many times with marketing messages. This will especially be true on Twitter where I see the audience is highly skeptical to marketing messages, are attuned to transparency and where they can very quickly opt out of receiving future communication with you. Not only can they opt out when your messages get too much – they often subscribe or follow you on the basis of what you’ve already written. If all you ever do is promote products (or yourself) you’re unlikely to grow a readership or become anyone with any kind of influence on Twitter.
The idea of making money while you sleep is nothing new. Passive income has been a popular buzzword for the past couple of years. One way to generate such passive income is with affiliate marketing. If you want to earn money but don't have anything to sell, affiliate income comes into play and can leave you making some pretty decent change each month.
Besides affiliate links, publishers can get access to tracking reports (clicks, sales, impressions), additional promotional materials (banners, copy, email templates) inside the retailer’s affiliate platform. These platforms also handle commission payments so publishers can expect to be paid around the same time each month, usually by Paypal or direct deposit.