It takes all sorts of action to win over the minds of prospective customers. With advertising costs plummeting every year, the struggle for better conversions often leads to more cost-effective ways to achieving that goal. Paid traffic needs significant investment that is difficult to pay off on your Shopify store. You need to manage to land a sufficient number of sales to make a profit, which is no easy task.
Leadpages claims that its affiliate program is not exclusively for affiliate marketers, which is true, but the narrow focus of this niche means that only professionals affiliate marketers will ever be able to earn significant income from the program. Leadpages’s affiliate program does offer quite a lot of different options (webinars, videos, blog posts, free marketing courses, etc.) to send referrals to, which can lead to higher conversion rates if done correctly.
Playlists are a great way for linking related videos together. When one video is finished, the next video in the playlist will automatically start, which is great if you're creating a series of videos. Annotations allow you to create links within the video- so you can link to your previous videos in your newer content, helping spread traffic to your other videos if one does well.
Know your product. The best content you'll see on YouTube is from someone who knows what they're talking about. If you're new to using a product, make sure you let your users know otherwise it's going to look like you don't know what you're doing. Research reviews and other content so you can see what other problems/issues users have and see if you can address them in your video.
“The Queen of Affiliate Marketing” and author of “Make a Fortune Promoting Other People’s Stuff Online: How Affiliate Marketing Can Make You Rich”. Rosalind truly is one of the best in affiliate marketing. She was one of the first people to really make a living doing actual, legitimate content-driven affiliate marketing. She’s been teaching people how to follow in her footsteps even since. Rosalind was an air traffic controller before she went into affiliate marketing, so there’s no shrinking from the technical side of things. She explains everything very clearly.
PS.Since I’m a big advocate of Clickbank affiliate marketing but I have include Shareasale marketplace instead of Clickbank here. Just because, I have tried many times to promote some products from both of the networks and each time found success with Shareasale affiliate links. Pinterest did not allow to embed an affiliate link from Clickbank. (It is might be because of the nature of Clickbank Hoplinks)
To summarize, the benefit of using an affiliate network to find affiliates suitable to your product niche is that you already have access to a pre-built audience of quality affiliates, ranking them among some of the best affiliate programs. The perk of creating your own ecommerce affiliate program, on the other hand, is that you have more control over it and will likely pay fewer fees. Keep in mind that the downside of creating an ecommerce affiliate program from scratch is that you’ll need to find your own affiliates, which can be a challenging aspect of affiliate marketing for beginners. Fortunately, if you already have a substantial customer base, you can also allow your customers to be affiliates as influencers, a common trend on blogs or platforms like Instagram. This can even help turn them into evangelists for your brand.
Becoming a part of an affiliate marketing programs network is a great strategy for increasing your bottom line. When done correctly, affiliate marketing is beneficial to everyone involved, generating sales, customer referrals, and new website visitors. The best part of affiliate marketing is that it’s basically risk-free for both sides. The affiliate marketer only pays the referral fee when a lead is generated.
Affiliate marketing now faces a critical transition: with social media becoming increasingly shopper-friendly, bloggers are dropping their websites for Instagram fame. After previously relying on “publishers” to drive traffic for clients as part of an affiliate program, affiliate-focused agencies must now quickly get up to speed on new tactics, social platforms, and strategies to serve brands who are now seeking more comprehensive results from a diverse range of channels – not just web. With consumers swiping up on Instagram Stories to shop the looks of their favorite social media influencers, the convenience of shopping via social media is increasingly becoming the norm for shoppers looking to purchase on-the-go. Those affiliate marketers who are still only investing in website publishers and click-through metrics now run the risk of missing broad swaths of new customers and business on social.
LeadDyno comes built-in with the tools your affiliates will need to dominate the space of social media. But it will take a little upfront investment on your end to ensure that these tools are ready to put to work. Make sure to create scripts that your affiliates can use in order to make the process as easy on them as possible. After all, your affiliates are human—if you make their job easier, then they’re more likely to sell your product.
Like titles, one of the first images we see for your videos are thumbnails. Creating a good thumbnail is a delicate skill- you want to try and make the thumbnail stand out from the crowd but you don't want it to appear amateurish. Different niches have different standards for thumbnails. Gaming thumbnails will usually be very bright, big bubbly text and attempt to give off an "awe" factor. But informational videos will usually have simple thumbnails with elegant text so that they appear professional.
Another one of the highest paying and most popular dating affiliate programs is eHarmony, which is based on the actual earnings that can be made from each referred sale. Up to $188 can be made from a single sale. In general, the members at eHarmony are typically looking to find serious long term relationships, so many of them are willing to pay extra to find similar people.
Don’t forget to post your affiliate pins to your OWN personal boards! When I share my affiliate pins, I start with my own relevant boards because they’re better optimized for SEO than my group boards. I carefully write my board descriptions to optimize them for keywords. Technically speaking, you don’t even need to share pins to group boards if you have well-optimized personal boards with high repin rates. The advantage of group boards is that they help you expand your reach.
If you would like to provide your affiliates with a Shopify coupon code that they can give out to people instead of giving them their affiliate link, this feature is what you would use. When this feature is implemented, if a customers uses an affiliates promo code, they will get a discount for their purchase and the affiliate will get credited their commission for referring the sale.
Kate Ahl is the owner of Simple Pin Media. She helps bloggers and business owners manage their Pinterest page while teaching bloggers and online entrepreneurs how to use Pinterest to market their business. Her philosophy is simple, actionable and uses data based decisions to create the best Pinterest marketing strategy. She runs Simple Pin Media out of a She Shed in her garden, loves good cheese, great friends, and sparkly drinks.
This is Simon, thank you for your post, it is very helpful for me. However, we are a lighting company, and we are plan to try the Affiliate Website to increase our sale. But it seem that there are many different Affiliate website to be chose and some of them also need pay some fee to begin, so as we just begin to do this, which website is your recommend ?
Before we can adequately explain how to start affiliate marketing, however, let’s first examine the concept in more detail. What is affiliate marketing? Affiliate marketing involves partnering up with a more established ecommerce entrepreneur in your niche and asking them to promote your products to his or her audience. In return, you’d give the affiliate a percentage of revenue from each sale he or she generates. Affiliate marketing can be a great channel for first time ecommerce entrepreneurs because it’s one of the only marketing channels where you can get a 100% return on investment, every time.
You will first need to learn which products/merchants are best to refer your audience too. Most websites have an “Affiliates” tab at the top or bottom of their website where you can sign up. You can also Google “_____ affiliate program” to see it it shows up here. There are many affiliate hubs which have thousands of products/merchants. Try out Amazon, ShareASale, or CJ. Once signed up and approved, you can start creating your affiliate links:
The bulk of the offers that I promote pay around $20-$40 per lead, but there are others that pay more and less. However, you don't want to get caught up solely on what an offer pays because how well it converts is just as important. For example, if you have an offer that pays $9, but if it converts at 2X or more of a $20 offer, then it will perform about the same and possibly better. At the same time, if you have an offer that pays $90 and it converts poorly, it may not even be worth promoting.
By following a few simple rules, tips, and tricks, even a social media novice can master the art of social media for affiliate marketing. Social media has been designed to be user friendly and not too complex, and this rings true whether you’re just posting your vacation photos for your friends and family, or if you’re posting the affiliate link for a product you believe in and want to share with your followers. Using these tried and tested methods can ensure that you’re using social media for affiliate marketing to the best of its capabilities, and therefore also gain all the benefits that go along with it.
On the topic of looking for affiliates that cater to your niche, another way to bring on affiliates is by emailing other entrepreneurs in that niche as well. If you’re not using an affiliate program, finding other stores on your own that target an audience similar to yours and reaching out to them could be a great way to start a really profitable relationship.
Tweets are short and crisp but they need to hit the sweet spot. A tweet that seems cold is not likely to make any conversions. Make sure you personalize the message each time you are promoting a product. How is it relevant to your followers? What will it help them do? Why should they buy it? Knowing the answers to these questions will help you create a message that your audience is willing to buy into. As previously mentioned, you may also add a link to your blog.
Another mistake I see many affiliate marketers make on social media is thinking a bit too much about the money. You can’t just put up a bunch of post everyday that are essentially advertisements. It gets old fast and most people view it just as bad as spam. It’s ok to throw in some relevant ads once in a while, but the majority of your posts and updates on social media should not contain affiliate links or links to sales pages on your website. This is especially true for new affiliate marketers who have only recently established a following. Build trust first and monetize later.
Murphy also says, "Twitter demographics offer a wider and more conversation-based audience when compared to Instagram, blogs and so on." In most cases, if you're a member of Online Affiliate World, you'll have your own website - but what you write on there is only part of a wider content marketing strategy. If you want new users, and you want them to click on your affiliate offers, you need to attract them there.