Drive Traffic. If you run a website that makes money from display ads, on-site affiliate links, or a number of other monetization methods, Twitter can be a great tool for boosting revenue indirectly. Though you won’t be making money directly on Twitter, you have the opportunity to drive your Twitter followers to a place (i.e., your website) where you can make money from them (in the form of display ad revenue, or various other opportunities).
It has been over a year since we first asked this question, and even though there still aren’t any definitive answers from YouTube or Amazon, a lot has changed and there are even more examples of people intelligently leveraging affiliate links on their YouTube channels. When used correctly, affiliate links in YouTube are a fantastic way to provide even more value to your viewers as well as earn some extra affiliate revenue. In fact, a recent Quora article we found shows that oftentimes this “extra affiliate revenue” can actually be a very significant amount!
Affiliate marketing now faces a critical transition: with social media becoming increasingly shopper-friendly, bloggers are dropping their websites for Instagram fame. After previously relying on “publishers” to drive traffic for clients as part of an affiliate program, affiliate-focused agencies must now quickly get up to speed on new tactics, social platforms, and strategies to serve brands who are now seeking more comprehensive results from a diverse range of channels – not just web. With consumers swiping up on Instagram Stories to shop the looks of their favorite social media influencers, the convenience of shopping via social media is increasingly becoming the norm for shoppers looking to purchase on-the-go. Those affiliate marketers who are still only investing in website publishers and click-through metrics now run the risk of missing broad swaths of new customers and business on social.
Become an iTunes Affiliate. Apple has an affiliate program that allows affiliate marketers to earn 4% to 5% commission of the sale of songs on iTunes that come from their affiliate links. iTunes has historically accounted for a significant portion of affiliate marketing activity on Twitter, and a number of individuals have had success with this affiliate program across various platforms.
For this reason, if you see a good story or idea on Twitter, retweet it (this copies the tweet into your own feed, meaning your followers can see it). On Facebook or Instagram, either share a post or draw attention to it, if you think being associated with the thought boosts your own brand. By giving exposure to things you like, you might just win an ally in the person who originally posted the content (assuming you give him or her the credit they deserve when linking to it). This might mean they do the same thing in return in the future. This will further grow your following.
If I were to recommend one tips above others it would be this one. I think it would be much more effective and less intrusive with the culture on Twitter to tweet a link to a post you’ve written on your blog that includes an affiliate link – than to tweet the affiliate link directly. Write up a review of the product on your blog, give a balanced review, share why the product is relevant to your readers, tell them who would benefit most from it etc. And THEN tweet a link to the review. The problem with Twitter is that you’ve got 140 or so characters and to really do the product you’re promoting service and to give your readers a well balanced review you need more than that.
That’s right, although you might see YouTubers using much nicer (and expensive equipment) such as Pat Flynn, this is not a requirement. In fact, we highly recommend you use what you have first to decide if using YouTube for affiliate marketing is a strategy you like. If not, then you won’t have wasted any money. As with everything else, I don’t recommend you put time and effort into anything unless you actually enjoy it. Play to your strengths! If it is something you enjoy, though, then you can make an informed decision on what equipment you might want to upgrade to eventually.
Next, you need to make sure affiliate marketing makes sense for your own products in terms of profit margins. If you’re selling products with a very low profit margin then giving away part of the profit as commission to your affiliates, you might want to think twice. If you find yourself in this situation, you may want to consider increasing the price of your products to include the affiliate’s commission.
While you need to be careful about sharing photos under a copyright protection, you can still find many copyright free images. For example, you can go to Google Images, click on the little gear icon in the upper right corner, click on “advanced search” then only show images that are not protected by copyright. In almost every industry, you will be able to find a ton of images you can use or even edit for your own purposes.
From our chat with an Amazon Associates customer service representative, Amazon says that their position on the use of Amazon Associates links in YouTube content is “not public information”. Therefore, we cannot present you with what exactly we were told. You also cannot find their rules, specific to the use of Amazon Associate links, documented anywhere on their website despite the fact that they have “guidelines.”
To stray from the legalese for a moment and put a bow on all this, there are a couple other things that suggest that using affiliate links is acceptable. For one, highly successful channels have, and continue to, feature affiliate links. Secondly, everyone benefits from quality content that is enhanced by affiliate links. YouTube gains videos and viewers that they can monetize, Amazon (and other businesses with affiliate programs) gains a new inlet to their shopping site, the viewers get entertaining and informative content that offers them a way to buy what’s been discussed, and the content creators (you) are rewarded for hard work and creativity. In a situation where everyone wins, it is hard to see why anyone would want to fiddle with it.
Nice tips here, Steve. I’ve been a huge fan of YouTube for niches other than IM-related stuff. Apart from a few outliers, my Blogging Bookshelf and The Backlight videos never got too many views. How do your SSS vids fare? My Amazopia videos, though, have 220,000+ views now and are the main source of traffic for the blog. And I know you’ve said in the past that you get lots of YouTube traffic for your main niche.
One big difference between SkimLinks and VigLinks, however, is that once you’re approved by the company, you can choose to work with any merchant or program on its platform. SkimLinks has also published a white paper discussing its partnership with Buzzfeed, giving SkimLinks a lot of credibility. SkimLinks also has a higher tier of vetted merchants called “Preferred Partner” and “VIP” that both pay higher commissions than standard merchants.
These are some of the best ways that affiliate marketers can leverage social media to build their brands. Once you successfully drive traffic to your website, you need an effective solution to facilitate online payment process. That’s where the Payoneer Global Payment service comes into play. You can secure payments from global clients, efficiently, safely and affordably!
Yes – when creating your social network user name and profile, be aware of copyrights and trademarks, both Amazon’s and those of others. As stated in the Associates Operating Agreement, Associates may not take any action that could reasonably cause customer confusion about our relationship with you or misrepresent the relationship between us and you. Using a user name or id which includes Amazon’s Proprietary Terms, like “Amazon” or “kindle,” or using our logos and other trademarked content on your profile may cause confusion by those accessing your profile and also misrepresents the relationship between us and you. Furthermore, as an Associate, you’re also responsible for ensuring that your content doesn’t infringe on the intellectual property rights of others. For more information, please review the Associates Operating Agreement.
Computer scientists Arunesh Mathur, Arvind Narayanan, and Marshini Chetty compiled a random sample of hundreds of thousands of videos on YouTube and millions of pins on Pinterest. They then used text extraction and frequency analysis to investigate URLs located in the descriptions of these items to determine whether the URL or any redirects behind it connected to an affiliate network.
To be a leader in affiliate marketing, networks and agencies must recognize that advertisers are seeking more than just one-off leads or incremental sales. They want advocates and storytellers who can engage potential shoppers, demonstrate vertical expertise, and strengthen brand loyalty to inspire a long-term relationship. Influencers allow brands to take advantage of all the benefits of affiliate marketing, including transparency and guaranteed exposure while adding the power to connect with shoppers and strengthen brand affinity. Affiliate marketing is a proven channel, strengthened by its access to data and quantifiable results. The opportunity is now for both advertisers and their affiliate networks to embrace influencer marketing and make it as cost-effective and transparent as they have affiliate marketing. In this case, the whole – affiliate marketing and influencer marketing – is definitely greater than the sum of its parts.
If you would like to provide your affiliates with a Shopify coupon code that they can give out to people instead of giving them their affiliate link, this feature is what you would use. When this feature is implemented, if a customers uses an affiliates promo code, they will get a discount for their purchase and the affiliate will get credited their commission for referring the sale.
Alexis Grant is an affiliate marketer, but she’s got other business models running too. She runs a content creation company, a site for writers, and has a bunch of training programs and other excellent resources. But she also does a lot of affiliate marketing, and she reveals her earnings, which is extremely interesting. Check out her recent post, Affiliate Sales: A Realistic Guide for Earning Revenue From Your Website.