Any commission that you are going to pay is an investment in your business. Amazon, for example, has an affiliate-marketing guide that grants a 10 percent commission for promoting a set of luxury stores. However, your final decision should stay in tune with the budget of your company. If you offer the highest commission rates to attract the best affiliates, make sure you have done the necessary calculations properly.
For example, I have a post featuring 10 Affordable Headboards on my blog. Now, instead of just pinning the “pinnable graphic” you see below, I pin that PLUS individual images of each headboard featured within the post. That exponentially increases the chance that people will click on the pin and through to my blog post, which in turn increases my chance of making affiliate sales from that post. Plus, it also boosts traffic to that post, which translates to more ad revenue as well–it’s a win-win!
When you create a product review video for YouTube marketing, share your personal experience about the product you are selling – which means you must have personally used the product first – and be objective oriented in your video. Be honest and natural in your product review video so that you can win the confidence of the visitors so that they can buy your product.
To get people involved and talking, be sure to ask lots of question in your twitter feed. Everyone likes to give their 2 cents, so give them a platform to do so. For example, if you have a twitter feed about golfing, you might ask “what is your favorite golf club brand?” Or you can specifically target a segment, such as golfers in California, by asking what their favorite golf course is in California. A large number of your tweets should include questions to help entice others to respond. The more response and interaction you get, the more likely someone will check out your profile and visit your website to learn more.
Another option is to build your own tracking system and ecommerce affiliate program, which, in actuality, isn’t as complicated as it sounds. There are a range of free apps for affiliate marketing on Shopify. In addition to paid apps on Shopify, which you use to set the foundation for your affiliate program, there are also plenty of with other helpful plugins. Even paid apps come with a lengthy free trial period so you can test out your affiliate program, make sure that you get a good return on investment, and then decide which apps are worth your money.
There are many programs out there that allow you to schedule tweets, so even if you can’t be at your computer every hour of the day, your can still update your twitter feed regularly. I already mentioned HootSuite which is a service that allows you to schedule tweets, but a simple Google search will reveal many more. The more you tweet, the more likely people will notice you, so don’t be shy.
You have to remember that on Twitter, you only have 140 characters to work with. (At least for now–who knows what will happen with this 280 character limit in the works.) Your link takes up 23 characters of your tweet, even when you don’t use a link shortener, so you have 117 to say what you want to about the product and disclose that it’s an affiliate link. So you need to be short, sweet, and to the point.
This is so well put together, thank you! I’ve been spinning my wheels trying to figure out what affiliates to work with in my niche. My target audience is bloggers, and much of my content is free knowledge on how to grow a blog, but pushing a sale is just not what I want to do. But with this list I can really see that there are a lot of options to choose from. I do have an account with shareasale already, so I’m going to start there and see what other companies will work for my audience!
Kate Ahl is the owner of Simple Pin Media. She helps bloggers and business owners manage their Pinterest page while teaching bloggers and online entrepreneurs how to use Pinterest to market their business. Her philosophy is simple, actionable and uses data based decisions to create the best Pinterest marketing strategy. She runs Simple Pin Media out of a She Shed in her garden, loves good cheese, great friends, and sparkly drinks.
Affiliate networks, often considered among some of the best affiliate programs, are marketplaces where ecommerce entrepreneurs can find affiliates to promote their products. While these networks make it a bit easier to find affiliates, some also charge monthly fees, which might not make them as suitable for early stage entrepreneurs. Others take a cut of your sales, which still gives you guaranteed positive ROI as a store owner. Some affiliate networks include Share-a-Sale, Tapgerine, Commission Junction, AffiliatePrograms.com, and LinkShare.
First, you should feel free to pin relevant affiliate content to your EXISTING personal boards that are filled with mostly substantive content from other blogs. For example, I will pin a beautiful rug from Target to my personal board called “Rugs and Windows.” That board contains mostly DIY tutorials from other bloggers, but certainly the people who follow it are interested in rugs and window treatments, so they will likely also be interested in rugs that are available for purchase.
It is worth noting that you can also build unique URLs with your affiliate code that don't take readers directly to a product. Instead, it could take them to a collection of products, a content page, or some other intermediate step in the purchase funnel. The Creative Market Partner Program, for example, rewards you with a 10% cut of everything your referred customers buy for a full year. This means that regardless of whether they made a purchase immediately, or signed up and bought later, you will still get your cut.
As an affiliate marketer, you want to promote products that are actually useful for people. Recommend a substandard product and see your reputation get marred. This is a world where messages spread at the speed of light, so you must be careful at what you are getting your hands into. It’s a good strategy to use the product first to get an idea about how it works and then promote it. Your message will seem much more genuine then.
The bulk of the offers that I promote pay around $20-$40 per lead, but there are others that pay more and less. However, you don't want to get caught up solely on what an offer pays because how well it converts is just as important. For example, if you have an offer that pays $9, but if it converts at 2X or more of a $20 offer, then it will perform about the same and possibly better. At the same time, if you have an offer that pays $90 and it converts poorly, it may not even be worth promoting.
Once you’ve recruited your affiliates, you’ll want to keep tabs on them and the performance of your program. Regular communication is essential to establishing a strong affiliate program, and this can happen via email, as that’s the preferred method of communication for most affiliate marketers, per the AffStat 2016 Affiliate Marketing Benchmark Report.
Writing blog posts (such as reviews, tutorials, and product comparisons) is a great affiliate marketing strategy. But it can be time-consuming. What if I told you there was a quicker way? You can use affiliate links on Pinterest to promote your affiliate products. When I started doing that, my affiliate income climbed faster. Today, I’ll go over how to create affiliate pins and upload them to Pinterest. And the best part? You don’t even need to be a blogger to do this!
Video Editing Software. There are lots of different video editing software programs on the market these days, but if you're just starting out, there's nothing wrong with using good old free Windows Movie Maker. It's fine for simple editing, voice over and making quality videos. If you want something with a few more bells and whistles, you can consider getting a premium product such as Sony Vegas or Adobe Premier.
Building a solid presence on social media is a gradual process. You must select the appropriate channels and build a genuine following there. And you must stick to a disciplined posting strategy that deepens your influence as you promote your products or services. To gauge your progress, use tracking parameters to determine which social media selling tactics work best for you. Through a steady and disciplined approach and being responsive to metrics, you will establish a foothold that will burnish your brand online, leading to a more loyal following and more commissions.
Given that I am still in reading and preparation phase, I am mainly interested to overlap my niche with real life interests so I could have motivation to produce content on regular basis. Two that I am highly interested are PC parts and Fitness. I am aware they are too general subjects with lot of sites doing the same, but my idea is to produce constant review on PC parts, Laptops, Mobile devices, Accessories all in different categories, create lists like top5 or 10 under XX budget etc. Similar approach I would use if I I decide to go with Fitness path and divide content training advice, review of fat loss methods, supplementation, nutrition etc. I am aware that this will be a long journey and that it can pass few months before sales start to kick in and that’s the risk I am ready to take. My questions are:
Using social media for affiliate marketing is one of the simplest and quickest ways to begin making money online. Affiliate marketing is a partnership between a company and an external website, where the external party helps to promote a product or products, and the company pays the external party a commission for each click that transforms into a sale. While using social media for affiliate marketing can be one of the most effective methods, you’ll want to make sure your social media posts not only spread your affiliate link and website link, but have actual value as well.
If you want to go deeper, again, social media listening is your friend. I mentioned Twitter above as a platform where you’re welcome to interact with strangers. Set up your queries in such a way that you’ll be able to find relevant conversations. For example, if you’re promoting an app to enhance productivity, set up such queries as “how to improve productivity”, “productivity hacks”, “apps for productivity” and anything else that your brain can come up with. You can do the same for your blog. With a Boolean search mode, you’ll be able to customize your queries to find people who’re looking for recommendations, conducting market research or even complaining about competing products. Once you found these posts, you can offer them a solution with your affiliate link (again, be nice and natural).
I would not ever tweet specifically to sell a product, I don’t think there’s enough money to be made to justify that kind of annoying behavior. On the other hand I frequently tweet books I’m reading if I find them interesting. Before I knew about affiliate programs I frequently linked to products just to illustrate what I was talking about, now whenever I do that I use affiliate links. If any traffic does end up coming from my post I figure I deserve a piece of the pie for it, but I certainly wouldn’t go around posting things just trying to make money, that goes back to the best advice I’ve found for twitter newbies, “don’t be a dick.”
Before I really get into the meat and potatoes of this subject, I want to remind you that my YouTube channel is business-focused and I have a business outside of the YouTube channel and affiliates so I have to tread a fine line between promoting affiliates and promoting my own products and/or services. If you’re reading this and you have a blog or a YouTube channel and you’re considering the possibility of making affiliate income your main source of income, you can absolutely do this on a higher level.
If you think about the shares you see on Facebook and Twitter, they often have a “newsy” component to them. So I like to give our affiliates the inside scoop on what’s new, and update our social sharing content at the same time so that they have something unique to share (and our commission-based public relations team hits the social media streets on our behalf!)
Affiliate marketing tends to do exceptionally well on social media when you promote a high-quality offer. In such a situation, everyone wins. The customer wins since they obtain an awesome deal; the affiliate marketer wins since they earn a heavy commission on driving traffic to the website, earning sales and the product manufacturer wins by generating revenue for what they have created.
Typically, the biggest mistake that most companies make is that when they connect, follow, or get followers, the relationship ends there. Just because you have followers or you follow others does not mean that you do not need to put in the work to develop a relationship. The fact is that you must be able to build a community that will maintain a good structure and will ensure the full potential for your business to succeed. Strong connections are often the result of your engagement with the community, so you need to participate and engage with your network. Otherwise, the people you are connected to will see you have no value and they will pay attention to other networks that are beneficial and offer them value.