One of the things that I noticed earlier in the week about those who were promoting the affiliate product on Twitter (an AdSense tips product) was that quite a few of them were not normally writing about anything to do with AdSense. Adding a link to an affiliate product that has little to do with what you normally write about on Twitter is not smart. For starters it won’t convert and secondly it potentially will annoy your readers. If you’re going to directly promote products from Twitter make sure they are relevant to the followers you have.
For starters, you’d benefit greatly from a website to publish relevant content. There’s no need to go overboard and hire a developer. WordPress and fast, light, and affordable hosting will suffice. All you need is hosting. If you are wondering what website hosting is good for your affiliate marketing blog, Nick, web hosting expert at Hosting Tribunal considers HostGator as one of the best value-for-money choices based on its speed, uptime, price, compatibility with WordPress and customer services.
Second, it’s a good idea to create a few new personal boards that are used solely for the purpose of pinning products that are for sale (using your affiliate links of course). For example, I have created a personal board called “Gorgeous Throw Pillows and Bedding.” The description for the board is “This board is full of gorgeous throw pillows, accent pillows, decorative pillows, duvet covers, sheets and bedding. Changing your throw pillows and bedding is such an easy way to refresh any room on a budget!” I pin beautiful products to it and edit the urls of the pin to my affiliate links, using the process described above.
That’s right, although you might see YouTubers using much nicer (and expensive equipment) such as Pat Flynn, this is not a requirement. In fact, we highly recommend you use what you have first to decide if using YouTube for affiliate marketing is a strategy you like. If not, then you won’t have wasted any money. As with everything else, I don’t recommend you put time and effort into anything unless you actually enjoy it. Play to your strengths! If it is something you enjoy, though, then you can make an informed decision on what equipment you might want to upgrade to eventually.
There is a full community of affiliate marketers out there, and connecting with one another and supporting one another in their success can help you to better use social media for affiliate marketing. The first word in social media is social, and teaming up with other affiliate marketers to share links, share posts, and bring each other up can provide you with just the sort of team mentality you need to improve your followers and get your link out there. Don’t view other affiliate marketers simply as competition, because cooperation can benefit you both in a really powerful and successful way.
Keep conversations centered on the topic of your choice - in this case, related to your affiliate program - but don't be afraid to show a little of your personality in your tweets. Remember that as long as you don't offend or annoy anyone, people are way more likely to form a bond with a publisher who doesn't just push his or her affiliate programs, but also likes to educate, inform and entertain.
Besides, if you ignore social media, you are essentially allowing your competition to scoop up all that traffic while you get nothing. What if I told you that by being active on social media, you could grow your traffic 800 fold and obtain 5 million views per month just from social media traffic sources? Read this story about how it actually happened.
If you’re running WordPress, I use a plugin called Thirsty Affiliates to cloak, manage, and track my affiliate links (you have to pay Thirsty Affiliates for their add-ons if you want extra features). The free version is still good… just install the plugin and find the “Affiliate Links” tab on the left of your dashboard. Add the link name and destination URL, save it, then copy the cloaked version of the URL so you can add it to your Youtube video annotations.
You can set up a Tweet engagement campaign which will promote your tweets to other people’s timelines. You can choose a specific tweet to promote that perhaps has your affiliate link in there or perhaps it doesn’t and you simply want more relevant followers before you begin to send your affiliate link out. This does cost money but you can select your budget and even small budgets can have a fantastic ROI by the amount of people that see your tweet, interact with it, follow you and perhaps even go on to purchase one of your affiliate products.
This is the first tip for making money with YouTube videos and affiliate links that you should follow if you are going to use the Amazon Marketplace. Remember that the affiliate links for the products that you promote on Amazon can be really long and will be pretty ugly if you put it on your video description. That’s why you should shorten your affiliate link to make it simpler and easier for people to click on it.If you choose to participate in the Amazon affiliate program, you should only use the link shortener provided by Amazon, not other link shortening services like bit.ly or private link shorteners like VTO.io. If you are participating in an affiliate program from other merchants, you should use the link shortener provided by them, if one is available.
The founders and early investors aren’t the only ones who have made money off of Twitter; countless individuals and businesses have harnessed the power of social media to create new revenue opportunities. Below we’ll highlight some unique ways to make money off of Twitter, as well as review some inspiring success stories and best practices. (By the way, you may also be interested in our guides to making money on Facebook, YouTube, Instagram, Pinterest, Google+, iPhone/Android, and with display ad networks).
Re-sharing content from people in your existing network helps deepen engagement with them. Valuable followers are active followers. Additionally, you help them by sharing their content with your network. In the future, those people in your network whose content you have shared will be more likely to share your content in return. After promoting thought leaders and other members of your network, you can share a self-promotional item with confidence that your audience will receive it well.
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So you should be sharing company updates, blog posts, announcements, launches, etc. This also means you should be sharing the least amount of promotional affiliate links on Facebook versus your other social media platforms. This is where rule number one really comes into play. If you’re sharing affiliate links on your Facebook Page, make sure they’re few and far between.
I am brand new to Twitter. As a fellow affiliate and owner of an Advertising Web site, i am not sure what to think about twitter as yet? I would like to be able to be constructive and add value to those people that need help establishing there own campains or affiliate selling. If anyone decides they would like to check my site and see if there is a product or tool that you would like to use then go for it.
Marques Brownlee, who is mentioned in this post and featured in our Top Tech Reviewers, is a fantastic example of how to include affiliate links on your YouTube videos that actually provide viewers with even greater value. With such high quality, professional tech review videos, it’s easy to see why he has a YouTube following of nearly 3.5 million people, and receives well over a million views on many of his videos.
Michael, Great article. I was eagerly awaiting this one as I’ve always found Twitter to be the top social media platform for audience dev and to support business goals (like lead generation). I have NOT found the same with Facebook. Given that, perhaps we could publish a follow-up: Top 0 Ways to Make Money with Facebook. Or, 101 Ways to Waste Your Ad Budget & Man-Hours at Facebook! 😉
It uses Facebook to great effect, sharing blog posts on website color schemes, how to use alt text properly and how to set up a site at their affiliate, Bluehost. Even though it is not updated as regularly as some of the other social media profiles on this list, followers receive high quality and informative content whenever it is — making this site a click-through-and-scroll must.
You have to remember that on Twitter, you only have 140 characters to work with. (At least for now–who knows what will happen with this 280 character limit in the works.) Your link takes up 23 characters of your tweet, even when you don’t use a link shortener, so you have 117 to say what you want to about the product and disclose that it’s an affiliate link. So you need to be short, sweet, and to the point.
Affiliate marketing is about the here-and-now, and nothing is ever set in stone in an industry revolving around online advertising. For this reason, you shouldn't be afraid of using instantaneous communication tools like Twitter for the kinds of promotions that are only open for a short time. When you do, make sure you tweet the advertiser in your tweet. This way, you might get a retweet and increase your traffic!