Lori Weiman is CEO and co-founder of The Search Monitor. The Search Monitor provides marketing intelligence to SEM, SEO, and Affiliate Marketers. Prior to TSM, Lori developed real-time bidding and tracking products for paid search and affiliate marketing. Lori is a frequent speaker at conferences such as SES, SMX, Search Insider Summit, and Affiliate Summit.
Shopify has three different account types as well as standalone third-party products like themes and apps. Commissions are paid for sales of any of these products, including users who sign up for a 14-day free trial and then convert to a paid account. Shopify also has a wide range of blog posts, webinars, and video tutorials that can be linked to with the standard commission paid on any sales that are generated.
If you take the responsibility to manage your social media account on your own, then you can deduct the cost of outsourcing someone to handle it for you. The task of updating your social media accounts can be done in free hours. It is true that it takes a lot of time, but it is so enjoyable that you do not feel like you are doing any work at all. Moreover, people working in day hours can use their break time to check updates for their accounts.
Building a solid presence on social media is a gradual process. You must select the appropriate channels and build a genuine following there. And you must stick to a disciplined posting strategy that deepens your influence as you promote your products or services. To gauge your progress, use tracking parameters to determine which social media selling tactics work best for you. Through a steady and disciplined approach and being responsive to metrics, you will establish a foothold that will burnish your brand online, leading to a more loyal following and more commissions.
If you want to sell on Twitter, you have to build relationships and create targeted lists based on interests. Once you learn how to build these networks (which really is easy to do), you can link to relevant affiliate offers without having to worry about getting unfollowed or blocked. The key is to let the content, not a Tweet, do the selling. If everything you say on Twitter is a pitch of some sort, it won’t work. However, if you learn to be relevant and helpful, your random pitch will not only be noticed, but will be appreciated.
Review: Since Refersion charges based on the quantity of affiliate sales processed in a given month, I recommend them for medium/higher ticket item stores, or stores with an average checkout of $30-$60 or higher. At that level, their fee structure becomes very attractive because you're only paying incrementally for sales, and not for traffic, whereas many other apps charge based on the number of visits regardless of where they originate from. Whereas if you're a high volume low ticket store, you might prefer paying for traffic and getting unlimited sales.
Plan your video before you make it. Rambling is one way to make a long, over-saturated video that can cause your bounce rate to sky rocket (people clicking off the video). Make a script to follow (but give yourself for some improvisation) and also don't be afraid to cut out content you think is uninteresting or not relevant. No one wants to hear about your Gran's sixtieth birthday bash on a video unboxing the latest sneakers.
There are many programs out there that allow you to schedule tweets, so even if you can’t be at your computer every hour of the day, your can still update your twitter feed regularly. I already mentioned HootSuite which is a service that allows you to schedule tweets, but a simple Google search will reveal many more. The more you tweet, the more likely people will notice you, so don’t be shy.
Unfortunately, many people in charge of affiliate programs believe that they do have to be some sort of Facebook whiz or Twitter wizard, and as a result end up ignoring the platforms completely. Luckily, with how things are set up at LeadDyno, you don’t have to know very much at all about social media in order to get your affiliates up and running on the most popular platforms of today.
You can get lots of organic traffic by having your video rank in google search engine listings. If this is going to be your strategy, I recommend going after a niche product, because the competition will be considerably lower than if you went after a product that everyone is trying to sell. You might have a chance of ranking high for a makeup product no one has heard of but you will have zero chance of ranking for an Apple iPhone due to competition.
As you’ve researched and explored different solutions to this dilemma, you’ve probably seen the term affiliate marketing thrown around quite a bit. At this stage in your business you might be asking yourself, ‘What is affiliate marketing?’ This article on affiliate marketing for beginners will explain all the ins and outs of this important component to driving sales, and it will give you all the necessary information with regard to how to start affiliate marketing. After you read it you’ll not only have the necessary tools to know how to start affiliate marketing, you’ll also be exposed to some of the best affiliate programs of 2017.
I’ve only just begun to use Twitter – never really understood it’s power in the affiliate marketing world until recently – but when Mashable can single handedly drive enough traffic to a site that it crashes, it’s application becomes obvious. I think developing enough credibility for people to click your links is one of the hardest things to do on there though.
On Twitter, placing the hash symbol before a word or phrase is using what’s called a “hashtag”. This enables people with an interest in your keyword to see your Tweet, whether they follow you or not. Hashtags don’t have to be at the beginning or end of your tweet, either. You can place them wherever the most relevant word naturally sits in your sentence.
Edit the Youtube video you want to add affiliate link(s) to. Click the Annotations tab and “Add Annotation.” Fill out the required info including the time you want that annotation to appear (obviously it should be when you recommend the affiliate product). Near the bottom, add your cloaked affiliate link. Apply changes, then watch the video and test your link.
The popularity of affiliate programs has a huge impact on how online brands spend their money on the development of their business. This approach proves to be working, as it is cost-effective: you only pay when you reach a sale. In fact, 81% of brands already leverage affiliate marketing using third-party entrepreneurs and influencers. That is why almost every online store has to consider this when trying to compete in the world of eCommerce.
1. You can start with what you have; advertise your affiliate program to your current customers and try to recruit your current customers to join your affiliate program. The benefits of recruiting your current customers are: (a) they are already loyal to you and your product so they believe in it (b) you already have their emails and phone numbers so you can contact them and inform them about your awesome affiliate program (c) who doesn’t want to earn money on the side?
The idea of making money while you sleep is nothing new. Passive income has been a popular buzzword for the past couple of years. One way to generate such passive income is with affiliate marketing. If you want to earn money but don't have anything to sell, affiliate income comes into play and can leave you making some pretty decent change each month.
Cloaking affiliate links means you’re pointing people to a URL on your website, but it redirects somewhere else. For example, this cloaked affiliate link points to /go/maxcdn but it redirects to the MaxCDN website. You must do this because Youtube video annotations only allow you to use URLs for YOUR associated website – cloaking them is what allows you to redirect them to the affiliate link!
Tradedoubler was founded in 1999 by two young Swedish entrepreneurs. They have offices in the UK and multiple countries throughout Europe, including Sweden, Germany, France, Poland and Spain. Their focus has always been to provide smarter results for both clients and affiliates through technology. In 18 years, they’ve amassed an army of 180,000 active publishers, connecting them to over 2,000 merchants in Europe and the UK. Many of these merchants are household names.