Your keyword research will determine whether or not your search optimization effort will be a success or a failure. Many businesses make the mistake of basing their keywords on just the search volume. This often leads to attempting to rank for keywords that are very difficult and costly to move up, or even keywords that aren’t “buyer” keywords and just send useless traffic to the website.
My company has been working on a large link building project. We’ve already performed extensive keyword research and link analysis and now we’re considering executing an email outreach campaign. However, all the content we’ve created up until this point is geared more towards our target audience as opposed to the key influencers of our target audience. Do you think it would be worth it to try to build backlinks to our existing content or are we better off creating new content that directly appeals to the influencers of our target audience?
Organic Traffic Tool - Best service to increase organic traffic. The better you are ranking for competitive keywords, the more organic traffic will result. Websites that blog consistently will see a steady increase in organic search traffic and improved positioning in the search results. As a marketer, it is important to look at your keywords and identify new ranking opportunities each month. These should guide your blogging efforts.

You can also improve your traffic by posting articles on LinkedIn or Medium. Both of these platforms gets a lot of attention, LinkedIn is also a social media platform which makes your content even easier to get shared and seen. The key is to post great articles - it has to be even better than the ones you post on your own blog or guest blogs. Share the best content to attract the best organic traffic.
Love the five different area of investigation that you went over, great way to analyze and diagnosis the issue. I would also definitely agree doing a rankings comparison between the two time frames, and not only check what your Google ranking is, but also track the search volume for your keywords to see if it has fluctuated or gone down. Google Trends is a great tool for this as well, as one of your keywords that your ranking for may have just lost popularity online.

Secure (https) to non-secure sites (http): Since Google began emphasizing the importance of having a secure site, more websites are securely hosted, as indicated by the “https” in their URLs. Per the security protocol, however, any traffic going from a secure site to a non-secure site will not pass referral information. For this issue, you can correct by updating your site to be secure through a third-party SSL certificate.
Input your post’s url into SEMrush to discover the keywords that it’s already ranking for. Are you ranking just off the first page of the SERPs for any specific keywords that have a high search volume? Take a look at keywords which are ranking in positions 2-10 and try optimizing for these first — moving from third to first position for a term with high search volume can drastically increase organic traffic. Plus, it’s easier to bump a page up the SERPs when it’s already ranking for that keyword.

Thank you Brian. I am so brand spanking new to all this and i am really struggling with understanding it all. I have tried to read so many thing to help my website and this was the first article to really make sense however Being an urban, street menswear online store i feel like my niche is too broad?.. Ahh Feel like I am drowning maybe I need to do your course! Thanks again for the read I will be doing a lot more thats for sure


Google is currently been inundated with reconsideration requests from webmasters all over the world. On public holidays the Search Quality teams do not look at reconsideration requests. See below analysis. From my experience it can take anywhere from 15-30+ days for Google to respond to reconsideration requests; during peak periods it can even take longer.
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