Look at the different search engines (sources) that drive traffic to your site to determine where you want to invest your resources. For example, if you're getting an overwhelming amount of visitors and revenue from a particular search engine, that's an obvious source of profitable traffic and an area in which you might want to make further investment; but you might also find another search engine that delivers only a few visitors, but ones who represent a very high Per Visit Value. In this latter case, you might want to increase your spend in that area to drive more of those high-value visitors to your site.
Now that you have your focus keyword(s), enter them into a tool such as Answer the Public, which uses results from Google Autocomplete to deliver questions related to your keywords. Identify questions that are relevant to your content and add them to your post. Very often, these questions can be added in the form of subheads. Then, develop new content to answer these questions. Use complete sentences for search purposes, and incorporate your focus keywords wherever possible. But avoid keyword stuffing! Some reorganization of your content may be necessary.
The term was first used by Internet theorist John Kilroy in a 2004 article on paid search marketing. Because the distinction is important (and because the word "organic" has many metaphorical uses) the term is now in widespread use within the search engine optimization and web marketing industry. As of July 2009, "organic search" is now common currency outside the specialist web marketing industry, even used frequently by Google (throughout the Google Analytics site, for instance).
Organic search engine optimization (SEO) refers to non-paid actions performed on a website to increase its visibility on search engine results pages (SERPs). There are a variety of organic actions that can be performed to boost search visibility and exposure. Dallas – Fort Worth SEO is the leader in SEO services in the DFW Metroplex. We work with businesses throughout North Texas to help them generate relevant traffic for their website and produce meaningful leads. Our organic SEO services include:
Traffic data is a great way to take the temperature of your website and marketing initiatives. When you are writing and promoting blog content on a regular basis, you can use traffic data to track results and correlate these efforts to actual ROI. Be sure to look at traffic numbers over long-term intervals to see trends and report on improvement over time.
I have always believed in good quality content, well structured and written in a way that isn’t just about promotional talk. Thanks for sharing this information with us, it’s always helpful to have everything written in a concise manner so we can remind ourselves now and again of what it takes to increase organic traffic. As an SEO consultant myself I come across websites all the time that are messy and still using tactics that have long been out of date. Having a successful website is all about quality content and links. I like it that you stated what the problem was and then how you fixed it for the client. Great article.
Interviews are another amazing method to get exposure and traffic to your internet business. And being on both sides works well. It will take some time and effort to become an authority in your niche. So you probably won't get too many opportunities to get interviewed at the beginning. But it's almost as effective to interview industry influencers yourself. You share valuable and interesting content, get bigger players to know you and attract new audiences that might be searching for them. Don't forget that very often people share on social media when they get interviewed by someone. And sometimes they even add links to their interviews on their websites. That's why interviewing others can be very benefitial to your online business. Not even talking about getting interviewed by someone else, because that's just obvious.
First, I will show you a quick snapshot of the traffic uplift, which yielded an additional 400,000 unique visitors from organic search traffic on a monthly basis. Then I will explain to you the steps in which we took to get the client to this level. I have also tried to keep this quite general so everyone can adapt their own situation to this case study.
Finally, companies who are selling products can take advantage of the Product Listing Ads (PLAs). This is a feature in the Google Display Network where companies can set up ads that show pictures and prices of a relevant product. Not only that, but a user who clicks on one of these PLAs is brought directly to a page where they can purchase the item.
Hi Brian! I enjoy reading your posts and use as much info as I possibly can. I build and sell storage sheds and cabins. The problem I have is that there are no top bloggers in my market or wikipedia articles with deadlinks that have to do with my market. 95% of my traffic and sales are generated via Facebook paid advertising. Would love to get more organic traffic and would be interested in your thoughts concerning this.
Hey Brian I must say it’s a awesome content you are sharing .my question to you is how did you transform from a nutrition expert to a Seo master I mean both subjects are poles apart so how did you learn SEO can you share your story because I find my self in similar situation I am an engineer by profession and I am starting a ecommerce business niche is Apparel no experience of watspever in Blog writing and SEO if you can throw some resources where I can improve my skills that would be a huge help
Depending on the topic of your website, especially for companies that sell products that are traditionally bought in person or ones that don’t sell a product at all, the goal of your marketing campaigns is likely to drive traffic and brand awareness. If this is the case, then inorganic SEO campaigns may cost your business more than the benefits that you reap from it.
Incidentally, according to a June 2013 study by Chitika, 9 out of 10 searchers don't go beyond Google's first page of organic search results, a claim often cited by the search engine optimization (SEO) industry to justify optimizing websites for organic search. Organic SEO describes the use of certain strategies or tools to elevate a website's content in the "free" search results.
So, you have downloaded your links profiles on a CSV and you now have an extensive list of all your linked domains. If you have been doing SEO for 8+ years like me you can probably just know from analysis which links are bad from a TLD and URL point of view. If you do not know too much you can use tools such as Link Detox: http://www.linkdetox.com/ to complete analysis of your link profile. I would always consult the advice of an expert SEO in this instance because it is easy for these tools to mistake good and bad links.
'"Natural traffic" isn't a term that's widely used in SEO. In fact, I'm not sure I've ever actually heard it used--ever. "Organic traffic" derives from "organic search results", which were originally the algorithmic, non-paid search results before there was Local Search. Organic traffic is that traffic that comes to your site from non-paid, search results (and technically, also not from Local Search--although that might be debatable.)
Sean Rieger is Chief Marketing Officer for Edgewater Digital a boutique digital marketing agency in Houston Texas. Before taking up the torch for small businesses everywhere, he built digital teams, tactics, and strategies for Honeywell, Rice University, the Houston Rockets and the Cleveland Cavaliers. Everything else about him is kind of boring, so we’ll skip it.
But optimizing keywords isn't something you do ONLY at the outset of a search marketing campaign. Ongoing keyword optimization is necessary to keep uncovering new keyword opportunities and to expand your reach into various keyword verticals. So keyword optimization isn't a set it and forget it process. By continuously performing keyword analysis and expanding your database of keywords, your site traffic, leads and sales will continue to grow.
I love your post. I keep coming back because you always have great content I can use in my business as well as share. Since I own my own Digital Marketing company I guess you would be one of THE influencers in Internet Marketing field. I just started my business and because most influencers on twitter are talking about Content Marketing, that is what I have been writing about. But my site is only about a month old so I will just stay consistent in my writing. I’m also in the process of changing my navigation bar so be know how to get to what they want faster. Which would be “what is SEO”, etc. Thanks and would love any advice you can give me.
Sorry for the long comment, I just am really happy to see that after all those years of struggle you finally made a break through and you definitely deserve it bro. I’ve had my own struggles as well and just reading this got me a little emotional because I know what it feels like to never wanting to give up on your dreams and always having faith that one day your time will come. It’s all a matter of patience and learning from failures until you get enough experience to become someone who can generate traffic and bring value to readers to sustain long term relationships.
Google is currently been inundated with reconsideration requests from webmasters all over the world. On public holidays the Search Quality teams do not look at reconsideration requests. See below analysis. From my experience it can take anywhere from 15-30+ days for Google to respond to reconsideration requests; during peak periods it can even take longer.