SkimLinks is primarily for established content producers (bloggers) who want to monetize their content. With a powerful WordPress plugin and scripts for just about any website type, setting up SkimLinks is very easy. And because you have access to all offers on their platform after you’re approved, SkimLinks is very well designed for affiliates who don’t want to spend a lot of time fiddling around with settings and other fine-tuning.
Yeah. The concern from an SEO perspective is that YouTube, their goal is to keep people on YouTube for as long as possible, watching as much content as possible, engaging with as many videos as possible, seeing as many ads as possible. And so if your video ends the viewing session for a viewer, like they watch your video, then they click on that link and go to that company’s website and buy the product, that’s great for you, but your video could potentially not perform. If everyone who watches the video took you up on that offer, your video could potentially not perform as well as it otherwise might.
You can get lots of organic traffic by having your video rank in google search engine listings. If this is going to be your strategy, I recommend going after a niche product, because the competition will be considerably lower than if you went after a product that everyone is trying to sell. You might have a chance of ranking high for a makeup product no one has heard of but you will have zero chance of ranking for an Apple iPhone due to competition.
What I love about affiliate marketing is it is so easy to get started! You don’t have to have a huge audience and you don’t have to spend hundreds or thousands of hours creating your own products. Plus, for a lot of people, it is a natural fit. Think of how many times a month you refer a friend to a great place to eat, a life-saving toy, or your favorite new mascara. If you are already doing that, chances are you will rock at affiliate marketing.
By showcasing articles written by trusted thought leaders in the industry, you can position yourself as a thought leader as well and gain credibility in the social media space. The authority of the sources you promote is transferred to you in the eyes of your readers, so choose content that’s in line with the type of authoritative voice you want to cultivate.
When you use LiketoKnow.it, you’re able to tag the products in each of your photos. Anyone who has signed up to receive LiketoKnow.it notifications will receive an email with each of the products and a link to buy it. And because LiketoKnow.it is a “subaffiliate network,” they work directly with the brands and you don’t have to worry about disclosures on your posts.
One of the most efficient ways to get more followers or even increase clicks on a certain piece of content, is to run paid search to your Instagram page through Google Adwords. The best way to do this is to continuously analyze your conversion rate and budget, and then execute your keyword research properly. When people enter one of your keywords, your site will pop up in the top results as a sponsored link. This ensures your site gains traction and visibility from people who are actively searching for keywords relating to your business and affiliate strategy. The benefit to this strategy is that it’s a form of native advertising, so this paid search link will appear as an organic search result, thus earning you clicks from searchers.
Video is the most powerful form of advertising. It allows consumers to see and understand products before hitting the purchase button, and as visual creatures, we can’t help but watch a well-made, captivating video. Just think about it — video has only been around for about a century, but now it’s everywhere. We have Snapchat videos, 3D movies, videos on our Facebook walls, and more.
To get people involved and talking, be sure to ask lots of question in your twitter feed. Everyone likes to give their 2 cents, so give them a platform to do so. For example, if you have a twitter feed about golfing, you might ask “what is your favorite golf club brand?” Or you can specifically target a segment, such as golfers in California, by asking what their favorite golf course is in California. A large number of your tweets should include questions to help entice others to respond. The more response and interaction you get, the more likely someone will check out your profile and visit your website to learn more.
Another obvious flaw in many of the tweets that we saw in the example mentioned in the previous post were that they were identical to everyone else’s. We saw Joel Comm set up a system where he pre-populated tweets with a script that simply told those reading it to go download a product. Joel actually stopped by my previous post and reflected (among other things) that those who personalized their messages converted better than those who did not. I think this says a lot. A personal recommendation is going to get a much better response in terms of actual conversions and it is far less likely to hurt your relationship with your followers as the tweet will be in your voice and hopefully out of your experience with the product.
This is a fairly general Twitter tip but it applies to affiliate marketing. If you’re going to promote a product on Twitter make sure it’s highly useful to your followers. This is connected to being relevant – but goes beyond it. I find that the more useful my Twittering is the more positive feedback I get from followers. The same is true from blogging and interestingly enough it applies to the products I’ve promoted over the years. The best feedback that I can possibly get after an affiliate product campaign is from someone who bought the product and thanks me for recommending it because they found it useful. To me this is the ultimate feedback because it means I’ve not only made a little money, but more importantly I have a reader who is happy, who remains loyal and who is perhaps even more loyal than they were before I made the recommendation. This really comes down to smart selection of products to recommend – make sure that they are the best!
Hi Kate, on Pinterest, you can add the affiliate URL when you create the new pin on your account. If you already have the pin made and want to add the affiliate link, you can just “edit” the pin and change the URL. Hope that makes sense. In the book, Elise has a step by step tutorial with photos on how to add the URL to Pinterest in case you need more help.