As opposed to referral marketing, any affiliate marketing should be incentivized by an attractive commission rate and transparent rules. It is especially relevant to eCommerce newcomers: a solid monetary base can act as a means of building trust among prospective affiliates. If you want to prove the credibility of your new business, be generous when considering the reward.
Instagram tends to be a kinder, gentler social network than Facebook or Twitter, too. This means that, although trolling does exist, it's more likely you will find a specific audience that you want on Instagram. This is partly because it's a visual medium, so a good image can draw in impressed crowds to learn more, and partly because users are accustomed to using hashtags, which are acknowledged and accepted as a way of targeting users with particular interests.
I am so delighted to have my friend Tasha from Designer Trapped in a Lawyer’s Body here today to talk a little bit about blogging strategy– and more specifically, monetizing your blog! Tasha is my go-to source any time I have questions about using affiliate sales as an income stream for my site, and I know you will find the information she has to share incredibly helpful as well. I’ll let her take it from here!
Affiliate links have become easy to spot, and this may turn off potential traffic within your audience by way of feeling “sketchy” or like you’re pulling one over on them. Rather than using just your affiliate link, create a redirect link that looks a bit simpler and cleaner, and therefore more attractive for those clicks. A clean and simple link is a link that will be more enticing to click.
Make sure you actually put yourself out there and interact with the people you are following. You don’t have to comment on every post they make (that would be a bit stalkerish), but when you see something they posted is interesting or helpful, let them know! You can even re-tweet it or give them a special mention on your Twitter feed. Just be genuine. If someone isn’t providing helpful and useful information, remove them from your list and follow someone else (remember, people will do the same to you). Only follow those who are truly helpful. If they send you a direct message or respond to a comment, reply back! Forming a relationship like this can literally turn into money later, so get out there and network with the people you are following. Don’t just give them sales pitches for your website, product, or service – that will come later. For the most part, just interact and have fun. As a direct and indirect result of your friendliness, your own following will continue to grow.
I started my first blog back in June 2012 and that was the start of my fascination with making money online. In early 2015, I took a position as a collaborations manager for a small business coordinating their influencer marketing. During my time with them, I learned a lot about influencers as well as affiliate programs and how many of them were actually able to make full-time incomes from home via affiliate marketing. It blew my mind!
Treat Facebook as you would an old-school noticeboard - posting announcements and updates, but also asking questions to generate interest, and reposting interesting articles and stories that you think your followers will appreciate. Make sure likes you accumulate are organic; it may be appealing to buy 13,000 likes from an overseas "like farm," but it won't drive any more than the most minimal levels of additional engagement, and ends up looking more like vanity than anything useful.
The key, if you want to use Twitter for marketing, is to be as concise as possible. This doesn’t mean using a lot of ‘internet speak’ and acronyms, it means getting straight to the point when you post an update. There is no set rule for how many tweets you should send and how many should feature an affiliate link. When you post a link to Twitter you expect people to click on it but doing this all day, every day will only put people off.
The quality of your photos can make or break your pin’s success. As new bloggers, we’re all cash-strapped, this is one area where you can’t be cheap. Don’t underestimate the power of professional quality images! I use Deposit Photos to source all my images for pins. Typically, I’ll search for images like “feminine computer desk” or “workspace with flowers.”
The truth is, though, that if you aren't on Facebook with your affiliate marketing brand, you're not getting the exposure you ought to be. For its reach (most people with a computer are on Facebook, and it's the most-used social network), and its ability to share posts with a wide audience, you need to maintain an account. However we'd recommend that you keep professional and personal separate, and start a corporate page for your affiliate marketing. Also be sure not to promote
Kate Ahl is the owner of Simple Pin Media. She helps bloggers and business owners manage their Pinterest page while teaching bloggers and online entrepreneurs how to use Pinterest to market their business. Her philosophy is simple, actionable and uses data based decisions to create the best Pinterest marketing strategy. She runs Simple Pin Media out of a She Shed in her garden, loves good cheese, great friends, and sparkly drinks.
If you’re using an affiliate network, the right affiliates will be able to easily find you through the built-in search feature. For example, a simple search for the word “apparel” on AffiliatePrograms.com produces a variety of search results about the best affiliate programs for 2017 under that category, along with reviews. Also, feel free to niche down your search into ‘running’ or ‘crossfit’ to pinpoint a few affiliates who understand your customer base well. They may have a blog that caters to your specific target audience.
Hootsuite and Buffer are multi-platform applications with which you can plan when to post things through scheduling them, and decide to which channel each post should go. Both offer advice as to when the best time is to post, or let you decide for yourself.Most of the biggest social networks are covered by both, although as they are freemium (some features are free, some paid), you'll need to decide what core features you need in order to promote your site and brands on social media. For a small-scale affiliate with a few stories per week and two or three social channels, the free versions of Buffer and Hootsuite are probably sufficient.
This might sound a bit rude, but it’s true. Through many of my own first hand experiences, it has become obvious to me that people actually like being told what to do. If you post a picture of a cute little puppy, several people will probably like it, comment, or share it with friends. But what if you posted the same picture and said, “Click LIKE if you would snuggle with this puppy!” I can guarantee that you would get more “likes” by adding that phrase.
This article will help explain how you can go from no followers to literally thousands of followers on twitter in a very short period of time. If you’re a website owner, it is perfectly reasonable to expect Twitter to become your #1 traffic source. No longer will you be at the mercy of relying on Google or putting all of your eggs in the search engine optimization basket. Once you’ve mastered Twitter, you can master other social media networks, improve your email marketing, and at the same time continue working on driving free search engine traffic. With a diverse stream of traffic, you are building a REAL business. One that isn’t at the mercy of a single algorithm change or one traffic source.
For example, I have a post featuring 10 Affordable Headboards on my blog. Now, instead of just pinning the “pinnable graphic” you see below, I pin that PLUS individual images of each headboard featured within the post. That exponentially increases the chance that people will click on the pin and through to my blog post, which in turn increases my chance of making affiliate sales from that post. Plus, it also boosts traffic to that post, which translates to more ad revenue as well–it’s a win-win!
Amazon Affiliates typically pays between 3-5% commission for each product sold. What will really determine how much you earn however is your conversion rate. This number is based on the amount of people that watch your videos and then go on to purchase a product you're advertising. This can be as low as 1% but others have reported around 8%. It really depends on your niche and the products your advertising.
Using social media for affiliate marketing is one of the simplest and quickest ways to begin making money online. Affiliate marketing is a partnership between a company and an external website, where the external party helps to promote a product or products, and the company pays the external party a commission for each click that transforms into a sale. While using social media for affiliate marketing can be one of the most effective methods, you’ll want to make sure your social media posts not only spread your affiliate link and website link, but have actual value as well.
These guys post in-depth product reviews and comparisons that are some of the best around. If you want an informative breakdown of whether you should buy something or not, The Wire Cutter is an amazing resource. Their Twitter feed links directly to these reviews along with great pictures, and it’s easy to see why they have more than 80k followers — they are a major player in affiliate marketing.
Hi Kate, on Pinterest, you can add the affiliate URL when you create the new pin on your account. If you already have the pin made and want to add the affiliate link, you can just “edit” the pin and change the URL. Hope that makes sense. In the book, Elise has a step by step tutorial with photos on how to add the URL to Pinterest in case you need more help.