On Facebook and Instagram, taking part in a conversation is generally done in a more indirect way, but on Facebook you can share links and posts and make a point about what you have heard or read, while on Instagram you can write about the reason you are posting on a topic, and put another side of the story onto a public forum that welcomes different viewpoints.
My policy with affiliate marketing is to only recommend products that I have used or have had someone close to me who I trust use and recommend. This is again something that will add weight to your recommendation and increase conversion – but it’ll also help your reputation and stop you from promoting products that are rubbish. Recommend a product that doesn’t work and your own reputation and any trust you’ve built up with those who follow your advice will suffer. Don’t sacrifice your own brand for the sake of a few quick dollars.
Make sure you actually put yourself out there and interact with the people you are following. You don’t have to comment on every post they make (that would be a bit stalkerish), but when you see something they posted is interesting or helpful, let them know! You can even re-tweet it or give them a special mention on your Twitter feed. Just be genuine. If someone isn’t providing helpful and useful information, remove them from your list and follow someone else (remember, people will do the same to you). Only follow those who are truly helpful. If they send you a direct message or respond to a comment, reply back! Forming a relationship like this can literally turn into money later, so get out there and network with the people you are following. Don’t just give them sales pitches for your website, product, or service – that will come later. For the most part, just interact and have fun. As a direct and indirect result of your friendliness, your own following will continue to grow.
This is a guest blogpost by Anna Bredava, Marketing Specialist at Awario, a social media listening tool, which brings instant brand mentions from everywhere online. Anna has several years of experience and has managed around 20 social media profiles for several companies. She specializes in affiliate marketing and social selling. Find her on Twitter and on LinkedIn.
Create threads and Facebook groups, hang out on forums and engage in relevant discussions. Don’t forget to respond to comments and tweets, involve your community in a conversation. And don’t be shy to use this repost/retweet button when you see someone else’s post that you like. All of this will make you visible to more people and will bring you more followers.
You don’t need to buy an expensive camera or drone. You can produce top notch quality videos using just your smartphone. One thing that you do need to work on though, is the editing. Get very good at editing or pay somebody to do it for you. It would be great if you took the trouble to learn to edit well. it’s a useful skill that will pay off very well in the long term. Psst…it’s not that hard – really!
** There are other programs affiliate programs that you can apply to for Pinterest depending on what you are wanting to promote. Some of these (like Target) offer products in a variety of categories, but you will just need to look through ShareASale and other programs and read through their TOS and apply. These are just ones that I use and were fairly easy to join and promote.
- ADVERTISING! $50 is not even enough to get some data on your potential audience. If you start a Shopify business with $50 this money will be gone within the glimpse of an eye without having made a single sale. At least 99.9% of the time. Since I worked with more than 500 store owners over the past 2 years and run three stores myself I'm pretty confident with this statistic.
It's the same with affiliate marketing on Twitter. Sometimes, to get the long-term interest from users, and to convert those users into people who want to sign up for your affiliate programs, you've got to build up a working relationship based on trust and understanding. Twitter can be a great sales tool, but over a period of months, it can convince initially-skeptical people that you know exactly what you're talking about, and can be trusted with others' time.
Besides affiliate links, publishers can get access to tracking reports (clicks, sales, impressions), additional promotional materials (banners, copy, email templates) inside the retailer’s affiliate platform. These platforms also handle commission payments so publishers can expect to be paid around the same time each month, usually by Paypal or direct deposit.