About Youtuber Chris Mitty is an Affiliate Marketer and Technology Professional from the UK. He has sold a variety of products online, and works with some of the worlds largest organisations as a freelance consultant. Chris has studied and implemented a number of carefully thought out strategies, which has helped him build a successful affiliate marketing business off the back off Technology. He shares his advice on how to achieve the same level of success, if not better!
Over the weekend I learned that my neighbor wants to become an affiliate marketer. He’s a contractor. Though he earns a good living through his work, he’s been learning WordPress and would like to take a shot at building an affiliate site. It got me thinking. There is an ocean of information available for how to do affiliate marketing, but there are not a lot of affiliate trainers I trust enough to recommend to my neighbor.
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Social media has forever changed the advertising landscape. On platforms such as Facebook and Instagram alone, combined ad revenue totals well over $13 billion. Instagram reports over 700 million monthly active users, 400 million daily users, and is estimated to be a ten billion dollar industry by 2020, thus making it the most powerful social media platform with the most significant potential for affecting the affiliate marketing industry. The main goals of an affiliate marketer is to direct traffic to your site in order to, ultimately, convince web visitors to buy the product(s) being promoted. When drilling down on the biggest market of potential customers that you as an affiliate marketer can reach, Instagram and Facebook are the first places to look when crafting strategies through paid advertising on social media platforms.
Side note – If you do have a blog, just about any and everything that you use on your blog (hosting, themes, plugins, etc) has an affiliate program so apply to them! You can also check out my List of Awesome Affiliate Programs which includes everything I use on my own blogs and more! Even if you don't “blog” about those things, you can use them for Pinterest!
The researchers next investigated the text of content with affiliate links and analyzed whether they made any disclosures about their economics to users. Among content that had affiliate links, 10.49% of YouTube videos and 7.03% of pins on Pinterest had disclosures. Worse, the disclosure language recommended by the FTC was only included on roughly 2% of affiliated content across the two platforms.
Tradedoubler was founded in 1999 by two young Swedish entrepreneurs. They have offices in the UK and multiple countries throughout Europe, including Sweden, Germany, France, Poland and Spain. Their focus has always been to provide smarter results for both clients and affiliates through technology. In 18 years, they’ve amassed an army of 180,000 active publishers, connecting them to over 2,000 merchants in Europe and the UK. Many of these merchants are household names.
There are many ways to make money with your videos and one popular way is to make money is to combine YouTube videos and affiliate links. If you have an active channel on YouTube are building subscribers, and like to upload regular videos about anything, you can turn your video views into constant income for you. Many people opt to use the YouTube ads program to make money out of their videos. This is the most standard money making program on YouTube but it may not provide much of an income in the long run. For hundreds of views on your videos, you might only make a few cents out of your YouTube ads.
Early on in my stay, I was assigned the Affiliate Marketing beat, and I found that one of the best ways to familiarize myself with the industry in an efficient manner was through social media, specifically Twitter. I had bookmarked a ton of blogs and affiliate network websites, but it was the simple act of following various Twitter accounts (and occasionally talking with them through direct messages) that really helped me get a feel for the world of performance marketing.
On Facebook and Instagram, taking part in a conversation is generally done in a more indirect way, but on Facebook you can share links and posts and make a point about what you have heard or read, while on Instagram you can write about the reason you are posting on a topic, and put another side of the story onto a public forum that welcomes different viewpoints.
You need to invest some money upfront if you go for a Shopify store and if you want to automate the business then you can pay for plugins like Oberlo. Creating a Shopify store, filling it up with products and setting everything up can now be done within few hours. It doesn't take much time but just a little investment. Then comes the next part - Advertising your store. You'll again have to spend some bucks but the best part is you will see sales and income soon.
Creating excellent content that is better than other affiliate marketers and proving to be the best in the value chain is a challenge these days. Affiliate marketers have the ability to create content of high standards while others don’t have the ability to compete them. This helps them in winning their customers and increasing sales towards their product.
In this video, I explain why Amazon Affiliate Marketing is best for beginners, and how to get into the industry. The reason why I love this program so much is because it has much lower competition overall, and you don't have to "sell" people on things. Amazon's powerhouse strategy does all the lifting for you. I also reveal some tips you can use to increase your conversion rates with your affiliate websites.
Before we jump in, a quick note on the official Twitter guidelines: the platform doesn’t allow any third parties to inject paid tweets into a timeline on any service that leverages the Twitter API. So the opportunities to place sponsored messages are still somewhat “old school” in that they must avoid the types of automation that have become ubiquitous on the Web.
An alternative form form of paid ads to consider is display network advertising. Here, text and image ads are shown on a network of affiliate sites. Affiliates can range from mobile apps, and high traffic sites like wikiHow, to the most niche and local of news sites. The idea is that it is tied to any content that your target audience is consuming every single day.
For all the growth in affiliate marketing, the researchers found that less than 1% of videos and pins in their random sample had affiliate links attached to them. Some categories had a significantly higher percentage of affiliate links though, such as science and technology videos on YouTube which averaged 3.61% and women’s fashion on Pinterest, which had a rate of 4.62%.
The easiest thing to do is to sign up for an affiliate marketing network like Commission Junction. They provide a marketplace where your affiliate program will be advertised to other affiliate marketers. They also provide the tracking software for your affiliates so you don’t have to build your own tracking system. In some ways this is better because it takes care of the trust issues. Affiliates are always suspicious of whether or not they’re getting credited for the sales they generate. By having an intermediary take care of transaction tracking and payments, the fear of being cheated is alleviated.
Posting your YouTube videos and affiliate links on other sites related to the products you are promoting also works. Forums are a particularly good choice since they are frequented by people looking for product information. Don’t just drop your video links in the threads. Engage in conversations with the other members to know what exactly they are looking for. This gives you a better opening to push your affiliate links and get them to click and buy.
This ratio applies to all of your social content, including affiliate links. What this means is that you should be sharing 20% of your own content and 80% of curated content. Rather, 2 out of 8 posts should be promotional in nature. Affiliate links are included in that 20%, so make sure you don’t go overboard. Of course you want to increase your passive income with your social affiliate marketing, but you also don’t want to drive followers away with any incessant promotion of your links.
Michael, Great article. I was eagerly awaiting this one as I’ve always found Twitter to be the top social media platform for audience dev and to support business goals (like lead generation). I have NOT found the same with Facebook. Given that, perhaps we could publish a follow-up: Top 0 Ways to Make Money with Facebook. Or, 101 Ways to Waste Your Ad Budget & Man-Hours at Facebook! 😉
Positive messages tend to get a lot of love on Instagram; be sure that your photo is accompanied by either a really strong description of what you're doing in the picture, or a message that people will catch onto. You have to sell your affiliate programs in a clever way, because Instagram only supports either clickable tags to other profiles, or links in the biography section of a profile.