Welcome to the 'The Complete Shopify Amazon Affiliate' course. Shopify is one of the hottest products around and I'm going to teach you, step-by-step, how to use Shopify and Amazon to build a successful affiliate marketing business in no time at all - from scratch! You don't need any prior knowledge of Shopify or any technical skills - if you can use a web browser you are good to go!
Using social media for affiliate marketing is one of the simplest and quickest ways to begin making money online. Affiliate marketing is a partnership between a company and an external website, where the external party helps to promote a product or products, and the company pays the external party a commission for each click that transforms into a sale. While using social media for affiliate marketing can be one of the most effective methods, you’ll want to make sure your social media posts not only spread your affiliate link and website link, but have actual value as well.
As opposed to referral marketing, any affiliate marketing should be incentivized by an attractive commission rate and transparent rules. It is especially relevant to eCommerce newcomers: a solid monetary base can act as a means of building trust among prospective affiliates. If you want to prove the credibility of your new business, be generous when considering the reward.
Barter With It (Tweet Swapping). If you’re not comfortable becoming a merchant who partners with affiliate marketers, you may still be able to turn your Twitter following into sales. Consider a non-cash barter exchange with other users who have valuable followings; you tweet about their business or website, and they return the favor for you. This one won’t be applicable to everyone, but can be a creative way to generate a little buzz and expose your business to new potential customers without spending a cent.
I try to personally just err on the side of being as transparent as possible about my relationship with the brand. So if they gave me a free product, and I’m not getting compensated for it, I’ll just say that. If it’s an affiliate relationship, like they have no idea who I am, that I’m even talking about it, but I do get a small percentage of the sale, thank you. I just try personally just to be– because trust is the main thing, like currency with your viewers that is most important. And anything that could kind of potentially violate that, personally I’m just like, I want to be completely up front with you guys about everything, whatever’s going on, so there’s no questions. And you guys can always feel like you can trust what I’m saying.
They need a shopify plan (first 2 weeks are free, so if they do their store within one week they could actually get started for under $50, maybe less), They need a faceboob business account, which is free, and a budget of $5 per day for like 7 days (35$) to start promoting their products. As soon as they make sales, the money is directly in their paypal account (if using paypal), or there is a small deley to get their money in their bank account if they use shopify payments for example.
The easiest thing to do is to sign up for an affiliate marketing network like Commission Junction. They provide a marketplace where your affiliate program will be advertised to other affiliate marketers. They also provide the tracking software for your affiliates so you don’t have to build your own tracking system. In some ways this is better because it takes care of the trust issues. Affiliates are always suspicious of whether or not they’re getting credited for the sales they generate. By having an intermediary take care of transaction tracking and payments, the fear of being cheated is alleviated.
They use all the main social media networks, but their Instagram practice is a great example. With beautiful travel pictures from around the world, you only need to spend 5 minutes on their profile before you want to go to their site and search for a cheap trip abroad. Not only does their feed look pretty, it’s very effective at getting you to click right through to their website once you see what you’re missing.
My audience is entrepreneurs, people who own their own business and want to use video to better market that business. It would make ZERO sense for me to randomly speak about a kitchen organizer and link an affiliate link to that on my channel – but – it would make #allthesense for me to include a small testimonial for a new app I’m loving for business and include an affiliate link.
Affiliate marketing tends to do exceptionally well on social media when you promote a high-quality offer. In such a situation, everyone wins. The customer wins since they obtain an awesome deal; the affiliate marketer wins since they earn a heavy commission on driving traffic to the website, earning sales and the product manufacturer wins by generating revenue for what they have created.
Follow these steps and you’ll have created yourself a spreadsheet unique to your social media following, and explains exactly how to use affiliate marketing to best benefit them and you. You’ll know what programs to post on which networks, at what times, how often and plenty more. You’ll also know that these programs are easy to use and don’t cause you any trouble.
Affiliate networks, often considered among some of the best affiliate programs, are marketplaces where ecommerce entrepreneurs can find affiliates to promote their products. While these networks make it a bit easier to find affiliates, some also charge monthly fees, which might not make them as suitable for early stage entrepreneurs. Others take a cut of your sales, which still gives you guaranteed positive ROI as a store owner. Some affiliate networks include Share-a-Sale, Tapgerine, Commission Junction, AffiliatePrograms.com, and LinkShare.
What does this mean? In this case, it means demonstrating your authority and/or expertise in the subject area on which your marketing will focus. So if you are looking to sell online poker affiliate programs, link to good-quality news content that you have written yourself, or that you have seen on a trusted source, and give your readers something they did not have, or did not know, before. This is a good, positive, way to establish your brand.
Yet, if you are still not sold on the payoffs of offering high commissions, remember that your affiliates are not just bringing you sales, they’re bringing you customers. You’ll have access to people who you can re-market to time and time again. Repeat customers have a 60-70% higher chance of buying from you compared to a first time customer, and they also give your store more word of mouth marketing. Thus, it’s best to do what you can to foster a strong, mutually beneficial business relationship with them.
Any commission that you are going to pay is an investment in your business. Amazon, for example, has an affiliate-marketing guide that grants a 10 percent commission for promoting a set of luxury stores. However, your final decision should stay in tune with the budget of your company. If you offer the highest commission rates to attract the best affiliates, make sure you have done the necessary calculations properly.
Tradedoubler was founded in 1999 by two young Swedish entrepreneurs. They have offices in the UK and multiple countries throughout Europe, including Sweden, Germany, France, Poland and Spain. Their focus has always been to provide smarter results for both clients and affiliates through technology. In 18 years, they’ve amassed an army of 180,000 active publishers, connecting them to over 2,000 merchants in Europe and the UK. Many of these merchants are household names.
Positive messages tend to get a lot of love on Instagram; be sure that your photo is accompanied by either a really strong description of what you're doing in the picture, or a message that people will catch onto. You have to sell your affiliate programs in a clever way, because Instagram only supports either clickable tags to other profiles, or links in the biography section of a profile.
3. Creating a product that only teaches people how to make money on Twitter by promoting your “make money on Twitter” product is, well, just sad. Sure, you might make a few bucks, but what does that get you? Again, it is this type of short term thinking that turns Twitter into a madhouse and creates an environment where marketers are no longer trusted. At that point, you’ve ruined it for all of us. Thanks.
Given the NLP and basic machine learning methodology of the paper, these numbers should be perceived as a lower bound on disclosures. The researchers also didn’t evaluate audio or video to see if an influencer disclosed affiliations in the content itself rather than in the text. Nonetheless, it is clear that much of the influence economy that exists on these platforms remain cloaked from everyday users, despite being in clear violation of FTC guidelines and rules.
The purpose of this article is to clarify exactly what is acceptable from the standpoint of Amazon. Since Amazon has been one of the leaders in affiliate marketing, if you follow their suggestions there is a good chance they will also be applicable to other affiliate programs. Please keep in mind that in order to be sure, you should read the guidelines for each affiliate program individually.
Multiple Twitter Identities. We have noticed that affiliates using Twitter often maintain multiple Twitter identities. Based on data pulled for the second week in November 2011, 75% of the affiliates found on Twitter maintain more than one Twitter alias. They do this for several reasons: to re-tweet their own posts under different user names in order to drive up a tweet’s popularity; to tweet the same thing over again without appearing redundant; and to follow themselves to ‘seed’ a follower list.
For this reason, if you see a good story or idea on Twitter, retweet it (this copies the tweet into your own feed, meaning your followers can see it). On Facebook or Instagram, either share a post or draw attention to it, if you think being associated with the thought boosts your own brand. By giving exposure to things you like, you might just win an ally in the person who originally posted the content (assuming you give him or her the credit they deserve when linking to it). This might mean they do the same thing in return in the future. This will further grow your following.
FriendFinder is an adult-friendly network of dating websites that has a terrific affiliate marketing program, both in terms of customer service and commission rates. Because they rely heavily on affiliates to recruit new members, they treat their affiliates like true business partners. They have a solid reputation for payment and security, and have frequent special offers. Checking into your affiliate account at FriendFinder is always a fun experience, and often a profitable one.
If you use another URL shortening service, whether your Associate ID is included can really vary from service to service. Generally speaking, when using an outside URL shortening service, your Amazon Associate ID must be included BEFORE you shorten the URL. You should be aware that some services will add their own Associates tag to the shortened URL or remove your Associates tag altogether. Also, please be aware that some shortening services use their shortened URLs to frame the Amazon site. If the links you get from any service do this, or otherwise do not resolve to the www.Amazon.com domain in the address bar, you cannot use them in the Associates Program and you will not earn referral fees from those links.
When you create a product review video for YouTube marketing, share your personal experience about the product you are selling – which means you must have personally used the product first – and be objective oriented in your video. Be honest and natural in your product review video so that you can win the confidence of the visitors so that they can buy your product.
People don’t want to read, ‘This-product-is-great, you-should-try-it-too’ kind of messages. Trust us, they are plenty on Twitter and nobody bothers to click on that link. A more subtle approach would be to tweet the link of the product review that is on your blog. The review must be balanced and tell readers how the product is ‘useful’. Obviously, you couldn’t have done justice to the product review in 140 characters.
Once you start getting a bit of traction and you're spending many hours a week doing this, that's when I'd recommend to start building affiliate links into your videos. It's the same case as making a new website- there's no point in adding ads to your page when you don't have any page views. Work on content first, then once you have a decent traffic stream, then start to work on monetization.
This article will be useful for content creators and website owners who want to learn how to market affiliate products through social media. Finding initial audience shouldn’t be a problem for you – there’s already an audience. If there are people who care about your content, they’ll gladly follow you on social media. The question is: how do you get more money from marketing on social media?
I want you to remember too that affiliates don’t have to only be products or digital goods, they can also be courses and services from people you respect and want to promote. If you’re like me and your ideal clients are business owners, maybe you’ve worked with a web designer that simply knocked your socks off, reach out and establish an affiliate relationship if one is not already setup.
Though a large following doesn’t guarantee a profitable experience, it generally holds true that the larger an audience the greater your revenue potential on Twitter. Unless you’re a well known figure or enjoying your 15 minutes of fame–like these guys–growing the number of followers will take a lot of hard work. Here are some tips to make it easier:
This is crucial! Do NOT save your affiliate pins, or any pins for that matter, to generic, all-niche boards. You’d confuse Pinterest. When you share a new pin, the Pinterest algorithm goes to work to figure out what that pin is about. It determines this based on the image, keywords, and the boards where the pin is saved. If you want to learn the ins and outs of how the Pinterest Algorithm works, there’s no better course than Pinteresting Strategies. Mommy blogger, Carly Campbell, walks you through how she went from 0-200k page views a month by mastering the Pinterest algorithm and manual pinning.
Let’s start by discussing a common point of confusion: the difference between buying ads and influencer marketing. Influencer marketing relies on the utilization of brand advocates to drive your message to the larger market in an organic way. It zeroes in on those people with the largest social followings who have “influence” over your intended target audience, shaping marketing strategy involving those key influencers. Paid social, unlike free social such as a brand’s internal Facebook page or a Twitter account, involves paid banner, pop-up, and sidebar ads to boost your website presence across third party platforms. By targeting the specific audience the campaign seeks to reach using a range of tools broken down by audience “categories” (gender, region, age, preferences, and other demographics), paid social delivers your product’s message into the hands of your customers or potential customers in an effective and efficient manner. Here is a breakdown of the types of paid ads you should be aware of, with a focus on the benefits of social media advertising:
I’ve only just begun to use Twitter – never really understood it’s power in the affiliate marketing world until recently – but when Mashable can single handedly drive enough traffic to a site that it crashes, it’s application becomes obvious. I think developing enough credibility for people to click your links is one of the hardest things to do on there though.
Build Links. One of the most valuable things you can get from your Twitter activity may be a link to your site(s). There’s obviously no money exchanged with a link, but there are some clear indirect benefits; links to your content will expose new audiences to your site, and may help you move up the search rankings as well. If done correctly, Twitter can be a great tool for highlighting the content you’ve published on the Web–and getting other users to send links to it. That can have a big payoff down the road, as it leads to more visitors and more potential customers.Check out further reading on link building with Twitter.
With possibly the most transparent affiliate network online, we give affiliates access to stats no other program dare, including earning data, conversion stats, demographic information and seasonality trends. With ethics and consumer protection being high on the agenda, you can rest assured when working with MoreNiche you are working with an honest, trustworthy and transparent company.
Five years ago, everyone was talking about how to properly use SEO for affiliate marketing. Sure, affiliate marketers are still leveraging Google and other search engines, but diversification has never been more important. Search engines are constantly changing their algorithms and how they rank websites. While your affiliate site may be ranking well today, that doesn’t mean it will still be ranking well next month. Relying solely on search engines can be a devastating mistake.
The quality of your photos can make or break your pin’s success. As new bloggers, we’re all cash-strapped, this is one area where you can’t be cheap. Don’t underestimate the power of professional quality images! I use Deposit Photos to source all my images for pins. Typically, I’ll search for images like “feminine computer desk” or “workspace with flowers.”
Let’s take a look at a real-life example. I’ll show you how I did keyword research to promote my affiliate pin for the Pin To Profits – Affiliate Marketing Course. The course teaches beginners how to make money on Pinterest using affiliate links. Before I put myself in my audience’s shoes, I make a note of the key information about the course that I need to convey.