The social media landscape is volatile and changes quickly. Just look at the scattered wreckage of Myspace or Friendster. Some commentators were even sounding the death knell for Facebook in the last few years. But as social networks have matured, they have established their individual spaces in the marketplace. Determining which networks to target and how to target them deserves consideration. Which channels have the highest potential for online sales? Who is actually using these networks?
There’s a good reason why ClickBank is still a strong contender, however it does tend to focus more on digital products which may be of questionable quality. Yes, the review process is more professional these days, but it’s still primarily focused on selling digital products, especially “how to make money” courses and the like. That being said, there are some genuinely high-quality products on offer, and few affiliate programs are bigger than ClickBank, especially in selling (primarily digital) books.
Apps like Refersion, Enlistly, or Affiliatly make it easy to track the orders made with the help of an affiliate program. They offer responsive dashboards that help to track, analyze and scale each promotion made by third parties. You can customize commission fees, register new affiliates, and connect with affiliate networks in moments. Easy as that, Shopify apps can help you cover this aspect of advertising with the focus on reliability and simplicity.

So instead of paying all this overhead up-front, you tell your mom who has a weekly book club that if she mentions your lemonade to her friends and sells a cup, you’ll give her 5 cents for each 25 cents you earn. This way, there is less risk (since there are less up-front costs), and you only pay out the commission if and when your mom actually sells a cup.


The content being shared on the social media should be a bit different than the one that is being shared on your blogs. It is should be more engaging and entertaining. You could experiment with podcasts, videos or infographics to start with. The idea is to get your audience talking about a certain topic that is relevant to the products you are promoting.
For instance, the authors of the study suggest that products like YouTube should have better native features to disclose affiliate sponsors. Placing disclosures though could dampen enthusiasm for some clearly high-engagement content. How then can companies build a framework for building ethical policies that follow FTC requirements while also ensuring their products reach the right metrics?
Any commission that you are going to pay is an investment in your business. Amazon, for example, has an affiliate-marketing guide that grants a 10 percent commission for promoting a set of luxury stores. However, your final decision should stay in tune with the budget of your company. If you offer the highest commission rates to attract the best affiliates, make sure you have done the necessary calculations properly.
I try to personally just err on the side of being as transparent as possible about my relationship with the brand. So if they gave me a free product, and I’m not getting compensated for it, I’ll just say that. If it’s an affiliate relationship, like they have no idea who I am, that I’m even talking about it, but I do get a small percentage of the sale, thank you. I just try personally just to be– because trust is the main thing, like currency with your viewers that is most important. And anything that could kind of potentially violate that, personally I’m just like, I want to be completely up front with you guys about everything, whatever’s going on, so there’s no questions. And you guys can always feel like you can trust what I’m saying.
To stray from the legalese for a moment and put a bow on all this, there are a couple other things that suggest that using affiliate links is acceptable. For one, highly successful channels have, and continue to, feature affiliate links. Secondly, everyone benefits from quality content that is enhanced by affiliate links. YouTube gains videos and viewers that they can monetize, Amazon (and other businesses with affiliate programs) gains a new inlet to their shopping site, the viewers get entertaining and informative content that offers them a way to buy what’s been discussed, and the content creators (you) are rewarded for hard work and creativity. In a situation where everyone wins, it is hard to see why anyone would want to fiddle with it.
It takes discipline to stick to this rule. Maintaining a monthly promotional calendar can help you develop your 4-1-1 practice, while also ensuring you don’t repeat content. A promotional or social-editorial calendar also helps coordinate any seasonal discounts or promotions you plan to offer. We know what you’re asking, “If 4-1-1 is so much work, and limits how much I can promote my own content, why should I use it?”
In Twitter, you can send messages to anyone by placing an @ symbol in front of their Twitter name. This message will appear on their profile page. So, if you see someone talking about a subject related to your website or business, you can easily reply back to them and give them some helpful info. If they decide to re-tweet your helpful advice, all of their followers will see it. Simply sending @Messages can help give you a ton of exposure and you get to help people at the same time. A win-win.

As for SocialOomph’s affiliate program, it’s fairly simple. To earn money, all your referral has to do is sign up for the free system and you begin earning a recurring 40% commission for the subscription fee if the customer upgrades to SoocialOomph Professional. You get a commission for the life of the referral and receive your payment every single month. They even offer a 5% commission on any referral who also signs up as an affiliate.

Besides, if you ignore social media, you are essentially allowing your competition to scoop up all that traffic while you get nothing. What if I told you that by being active on social media, you could grow your traffic 800 fold and obtain 5 million views per month just from social media traffic sources? Read this story about how it actually happened.
I’d stick with Amazon if I were you. All of my Amazon sites only have Amazon affiliate links. If you use Google Adsense display ads on your site, you’re literally taking people away from your site for the sake of just a few cents with these type of ads. If you direct them just to Amazon, then you have a greater chance of earning more money from that click.
You may have read my recent chat with a Pinterest expert, McKinzie Bean, where she shares tips to crush affiliate marketing on Pinterest without a blog. Now, we’re going to get into the specifics. This post will show you the exact step-by-step process to create pins with viral potential, write keyword-rich pin descriptions, and promote them on Pinterest. Let’s get started!
Let’s say you’re promoting ConvertKit as an affiliate of their system. Instead of doing a video where you’re constantly saying “buy ConvertKit through my link”, you may do a video titled, “How to Use Email Marketing to Double Your Revenue”. Then as an asset and tool in that video and process, you mention ConvertKit and that the viewer can get their first 30 days free by using the link in the comments.
According to Nielsen, Internet users spend 23 percent of their time online using social media, and 70 percent of social media users shop online. Does your affiliate marketing strategy include steps to leverage social media? Finding the right ways to capitalize on social platforms increases your credibility, revenue and traffic sources. But where to start? Below are three best practices to leverage social media to increase traffic through your affiliate sites.
Another obvious flaw in many of the tweets that we saw in the example mentioned in the previous post were that they were identical to everyone else’s. We saw Joel Comm set up a system where he pre-populated tweets with a script that simply told those reading it to go download a product. Joel actually stopped by my previous post and reflected (among other things) that those who personalized their messages converted better than those who did not. I think this says a lot. A personal recommendation is going to get a much better response in terms of actual conversions and it is far less likely to hurt your relationship with your followers as the tweet will be in your voice and hopefully out of your experience with the product.
You can set up a Tweet engagement campaign which will promote your tweets to other people’s timelines. You can choose a specific tweet to promote that perhaps has your affiliate link in there or perhaps it doesn’t and you simply want more relevant followers before you begin to send your affiliate link out. This does cost money but you can select your budget and even small budgets can have a fantastic ROI by the amount of people that see your tweet, interact with it, follow you and perhaps even go on to purchase one of your affiliate products.
In other words, you might have to pay higher commissions to get good affiliates up front. This strategy is an important aspect of cultivating the best affiliate program because you’ll make up for that cost through the lifetime value of each customer. Please note that while I certainly would recommend offering high commission rates, you still need to make a profit on your products so make sure to do your math and arrange your budget accordingly.
Tradedoubler was founded in 1999 by two young Swedish entrepreneurs. They have offices in the UK and multiple countries throughout Europe, including Sweden, Germany, France, Poland and Spain. Their focus has always been to provide smarter results for both clients and affiliates through technology. In 18 years, they’ve amassed an army of 180,000 active publishers, connecting them to over 2,000 merchants in Europe and the UK. Many of these merchants are household names.

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For example, I have a post featuring 10 Affordable Headboards on my blog. Now, instead of just pinning the “pinnable graphic” you see below, I pin that PLUS individual images of each headboard featured within the post. That exponentially increases the chance that people will click on the pin and through to my blog post, which in turn increases my chance of making affiliate sales from that post. Plus, it also boosts traffic to that post, which translates to more ad revenue as well–it’s a win-win!
Jessica Stansberry is a video & YouTube marketing strategist for rockstar business owners who are ready to up-level and start using video to market their business better. She throws down knowledge-bombs with weekly free blog content, a YouTube channel, eCourses, 1-on-1 consulting, done-for-you services, and her FREE Facebook group. Jessica is also the ‘sassy southern half’ of the podcast, All Up in Your Lady Business and the host of VIDfluential On-Air, a podcast dedicated to delivering quick, actionable tips to help you incorporate more video into your marketing plan. You can find out more at www.jessicastansberry.com.
I think one of the easiest ways to do it is actually when you’re going to do a review video. So if you’re reviewing a specific product, I would link to that product so your viewers can actually go purchase that product as well, especially if it’s something that you love. That’s probably the easiest way to integrate affiliate links. And it’s also a great way to monetize any video that’s not sponsored. So any time you have favorite things or your favorite products or reviews, you can throw in an affiliate link to help people know where to find the product you’re talking about.
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It is also useful to consider whether your products have varying markups as you come up with your default commission rates. This is because you might want to incentivize your affiliates to generate more sales on products that are already earning you higher profits. If you want to create a set rate instead, you’ll want to find a percentage that takes your varying markup rates into consideration. Instead of creating a single set commission rate, some affiliate marketers opt for a tier system where different commission rates are assigned to different product categories.
By creating a favorite things page, you can direct interested parties from all of your social platforms to this page when they ask about anything you love or use. AND you can include that link in your YouTube description knowing that it can continually be updated and improved so present and future viewers of your videos will be able to see the updated version at all times.
Facebook is the second most popular social media platform in the world. As good as it sounds, it’s not the most affiliate marketing-friendly platform, but you can still find a way to promote your links there. Set up an official page for your website if for some reason you don’t have one yet. Facebook allows you to put a lot of information about your website, so use it: let people who stumble upon your page by accident know who you are and what you do.
Yes. If you use the shortened URL format offered by Amazon, you can be certain to receive referral fees for any qualifying sales you refer if the URL is formatted properly. Until our shortened URL service is offered through the Associates Site Stripe or another Associates product, you can easily find the right shortened URL format by visiting the detail page of the product you would like to recommend and clicking on the “Share with friends” link. The URL is displayed next to “Permalink” in the pop-up window. For instance, here is the shortened URL for the 6″ Kindle: http://amzn.com/B00154JDAI. To create an Associates tagged link, simply add your Associates tag to the end of the URL like so: http://amzn.com/B00154JDAI/tag=your id.

LinkConnector imposes a very rigorous and lengthy screening process, so you’ll need to prove that you have a high-quality website and established audience before being accepted. Despite its somewhat schizophrenic approach, LinkConnector does have some very happy long-term affiliates. And their “naked links” allow for direct connection to the merchant website without having to be rerouted via LinkConnector, which will give your website an SEO boost.
Affiliate marketing isn’t the only strategy to have evolved recently. Influencer marketing has undergone a makeover of its own, becoming more transparent, more streamlined and more effective. If you have felt in the past that influencers do not offer the same transparency or sales-driven results as affiliate publishers, you might be pleasantly surprised by recent updates and changes in the industry.
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