Given the NLP and basic machine learning methodology of the paper, these numbers should be perceived as a lower bound on disclosures. The researchers also didn’t evaluate audio or video to see if an influencer disclosed affiliations in the content itself rather than in the text. Nonetheless, it is clear that much of the influence economy that exists on these platforms remain cloaked from everyday users, despite being in clear violation of FTC guidelines and rules.
My audience is entrepreneurs, people who own their own business and want to use video to better market that business. It would make ZERO sense for me to randomly speak about a kitchen organizer and link an affiliate link to that on my channel – but – it would make #allthesense for me to include a small testimonial for a new app I’m loving for business and include an affiliate link.
Another obvious flaw in many of the tweets that we saw in the example mentioned in the previous post were that they were identical to everyone else’s. We saw Joel Comm set up a system where he pre-populated tweets with a script that simply told those reading it to go download a product. Joel actually stopped by my previous post and reflected (among other things) that those who personalized their messages converted better than those who did not. I think this says a lot. A personal recommendation is going to get a much better response in terms of actual conversions and it is far less likely to hurt your relationship with your followers as the tweet will be in your voice and hopefully out of your experience with the product.
Once you start to gain a small following, share things that are irresistible. If you don’t have a blog or website yet, get one. You can create all sorts of interesting content that your following will love. Top 10 lists are huge. If you do nothing else but create top 10 lists related to your industry and share it with your targeted following, you will gain traffic to your blog, your information will get re-tweeted and shared, and you will watch the number of followers you have climb even higher. And remember, you can tweet about an article many times. Twitter is a very “in the now” type of platform and most people will never realize you posted to the same article 5 times in the same week.
Tradedoubler was founded in 1999 by two young Swedish entrepreneurs. They have offices in the UK and multiple countries throughout Europe, including Sweden, Germany, France, Poland and Spain. Their focus has always been to provide smarter results for both clients and affiliates through technology. In 18 years, they’ve amassed an army of 180,000 active publishers, connecting them to over 2,000 merchants in Europe and the UK. Many of these merchants are household names.
Facebook Ads, one of the most targeted ads to exist currently, is affordable for beginner affiliates and effective for even the most experienced. The display of text and image ads appear on Facebook newsfeeds and sidebars of your most targeted demographics. Because these ads are able to be targeted by demographics like age, location, gender, even profession, they provide significantly strong results at minimal cost. Considering over 80 percent of Americans are active on the platform, that results in a lot of qualified leads.
The online lead generation is a multi-billion dollar industry. Done right it can be far more profitable than many imagine. Everyone that I know that is in the business and knows what they are doing, for the most part, does 6-7 figures. While that's a huge range, much comes to one's ability to scale and effectively build / manage the infrastructure needed to scale.
4. Perhaps the most blatant offender is the reply spammer, which is relatively new to the scene. These people reply to popular Twitter users with an affiliate link, and try to trick people into clicking. These reply spammers also try to trick the popular person’s followers, because at first glance, it looks like the Tweet is coming from them. Considering most of these tweets look identical, I simply click the block button and move on. Get blocked often enough and you’ll be suspended. Good luck getting your account back.
When using social media for affiliate marketing, you should always stop and focus on your content first. Do your posts have the ability to stand on their own regardless of your affiliate link? Do they provide something of value to your audience? Do they grab attention? Using the right education and finesse, you can learn how to really rope in your social media platform audiences, and demand their attention with high quality and interesting content.
If you’ve ever been on Facebook and said to yourself, “hey, I almost want to click that,” then you know the power of advertisement via social media. It allows yout product to gain access to entirely new audiences. And oftentimes, these leads come more pre-qualified than most web traffic because sites like Facebook do a good job in showing its users only the ads that will interest them the most. Thanks to social media profiles, advertising has gotten easier and more-effective. And ultimately, more effective also means more cost-effective.
Photos say a thousand words, and they are one of the best ways to draw attention for social media posts. Think about scrolling through your newsfeed – what types of posts do your eyes naturally fall upon while carelessly scrolling? Photos! Using product photos or related photos to go along with your social media for affiliate marketing posts will naturally draw the eye of your reader, and therefore naturally draw their attention. Using Instagram for your social media for affiliate marketing platform of choice can really show you what the power of photos hold.
StudioPress itself is somewhat of a niche product as it is targeted to existing WordPress users who found setting up and managing a WordPress site too difficult or time-consuming. StudioPress prides itself on being easy to use, but their main claim to fame is that their hosted websites are “faster and more secure” than other WordPress hosting companies as well as using the “Genesis framework” which is supposedly more SEO friendly than other WordPress builds.
What does this mean? In this case, it means demonstrating your authority and/or expertise in the subject area on which your marketing will focus. So if you are looking to sell online poker affiliate programs, link to good-quality news content that you have written yourself, or that you have seen on a trusted source, and give your readers something they did not have, or did not know, before. This is a good, positive, way to establish your brand.
I have a blog post on my website called How To Make Money On Pinterest With Affiliate Links. Very quickly it became one of my most popular posts and I found myself getting countless emails from readers that wanted to learn more. In the summer of 2017, I sent a poll to my audience about what course they would be interested in me creating next and the Pinterest affiliate marketing topic won by a landslide.
For example, part of Michelle’s affiliate income comes from blogging tools and resources. Every month in her income reports, she shares all of the details on how to get started blogging. By the time Michelle’s reader finishes with her post, they know exactly how to get started and what products are necessary to purchase. All they have to do is click on the affiliate links she has included in the posts. She follows this model for every piece of affiliate content that she produces.
This particularly applies to Twitter, a platform that encourages interaction through the @ symbol, but can also apply to Facebook and Instagram in other ways. On Twitter, if you see someone commenting on your area of expertise, feel free to get involved in the discussion, in a constructive way. This will draw people to the other material on your profile.
Murphy also says, "Twitter demographics offer a wider and more conversation-based audience when compared to Instagram, blogs and so on." In most cases, if you're a member of Online Affiliate World, you'll have your own website - but what you write on there is only part of a wider content marketing strategy. If you want new users, and you want them to click on your affiliate offers, you need to attract them there.