Depending on your niche, your audience will prefer certain platforms. I know, all these names like Twitter, Facebook, Instagram, and Reddit (don’t forget about Youtube and Snapchat), might sound a bit overwhelming. But you’ll find out that people that read your content and share your interests usually hang out on two or three of these. Again, a social media listening tool could help you analyze which platform is popular among your audience.
If I were a member of a group board called “Beautiful Home Decor” that was created for bloggers to share their blog posts, I would feel free to pin an image from a post of mine called “10 Beautiful Couches that Won’t Break the Bank.” Of course, that blog post would contain affiliate links. But, I would never pin an image of a couch with my affiliate to a group board called “Beautiful Home Decor” that I am a member of, since that is not the purpose of the board.
Creating excellent content that is better than other affiliate marketers and proving to be the best in the value chain is a challenge these days. Affiliate marketers have the ability to create content of high standards while others don’t have the ability to compete them. This helps them in winning their customers and increasing sales towards their product.
Tradedoubler was founded in 1999 by two young Swedish entrepreneurs. They have offices in the UK and multiple countries throughout Europe, including Sweden, Germany, France, Poland and Spain. Their focus has always been to provide smarter results for both clients and affiliates through technology. In 18 years, they’ve amassed an army of 180,000 active publishers, connecting them to over 2,000 merchants in Europe and the UK. Many of these merchants are household names.
While top influencers often have direct partnerships with product companies, others with smaller audiences often take advantage of affiliate networks to build their revenues. These networks allow an influencer to take a small cut of any sales that are generated through their unique affiliate link, and their flexibility means that influencers can prioritize products that they believe best match their audience.
Of course, Twitter has its own peculiarities. I assume you are aware that Twitter limits you in the number of characters you can use – right now the limit is 280 characters. You have to find a way to be natural and genuine and fit in your affiliate link. That’s where URL shorteners come into play. Besides, more often than not, affiliate links are long and contain different numbers and random letters which makes them look less trustworthy. URL shorteners can make your link look more appealing. If you’re an Amazon affiliate, they have an inbuilt link shortener, so you’re good. If not, use TinyURL – it’s one of the few shorteners that allow affiliate links.
To be successful in affiliate marketing, you need to know your audience – that seems like the most obvious thing to say, but it doesn’t make it less true. The most effective affiliate marketer is aiming to serve people – find products which are actually interesting to them and tell them why they are useful. To do that, you need to know who these people are.
According to Nielsen, Internet users spend 23 percent of their time online using social media, and 70 percent of social media users shop online. Does your affiliate marketing strategy include steps to leverage social media? Finding the right ways to capitalize on social platforms increases your credibility, revenue and traffic sources. But where to start? Below are three best practices to leverage social media to increase traffic through your affiliate sites.
You can also create high-quality videos about your product and then add your affiliate link to your video. Ensure that the link you add to your video is relevant to the product that you are advertising. However, if you want to increase your income by using youtube affiliate marketing, do not just make one video and sit and relax, make as many videos as you can to increase your chances of increasing your earning.
ClickBank allows you to join for free, and the approval process is virtually automatic, so it’s a great choice for people entering the affiliated game for the first time. ClickBank has a ton of information, including FAQs, walk-throughs, and videos available, so the barrier to entry is quite low. There’s also a (paid) program called ClickBank University with courses and assistance from experienced marketers.
In any affiliate marketing (and perhaps all types of marketing) those who you are speaking with will begin to ‘switch off’ and become blind to your promotions if you hit them too many times with marketing messages. This will especially be true on Twitter where I see the audience is highly skeptical to marketing messages, are attuned to transparency and where they can very quickly opt out of receiving future communication with you. Not only can they opt out when your messages get too much – they often subscribe or follow you on the basis of what you’ve already written. If all you ever do is promote products (or yourself) you’re unlikely to grow a readership or become anyone with any kind of influence on Twitter.
SocialPilot was made just for an in-house circulation to fulfill the need of automating posts at a much larger sharing scale for more than 500+ clients. There were already renowned existing players in this game. However none of them were able fulfill our need. SocialPilot was born of this need. With better integration and brainstorming on SocialPilot, more innovations have been born that can now be loved and enjoyed by a great audience of similar needs.
You can gain tons of potential traffic if you know exactly how to start affiliate marketing. Collaborating with the right affiliates can make your brand visible you larger audiences and drive quality leads to you risk-free. On the other hand, you can ask your existing clients to promote your products in exchange for a reward. In this way, such an affiliate-marketing model can boost engagement and make customers return to your store.
Affiliate marketing is a great way to start building your potential offering on your Shopify store. There are thousands of affiliate products that you can test on several avenues and be able to profit while testing out the waters on which products there's demand for. You can also identify which demographic you'd want to focus your store towards based on the profitability of your affiliate efforts.
I would personally agree with linkshare.com as a great affiliate marketing platform to join as a publisher. Here’s why. Back in 2005 when I knew nothing about affiliate marketing and was using blogger.com as a free blogging platform without any experience whatsoever and joining Walmart.com as my first official affiliate program, I was able to insert Walmart affiliate in its in my blogger blog and earn a $72 commission. I was onto affiliate marketing for life from there.
One of the prime reasons that social media is highly preferred because it does not demand any cost, at least for the basic features. You just need to create an account, add your group (family & friends), become familiar with the features and follow those people, who have the same interests like you. These platforms are free of charges, but you are supposed to invest both time and efforts. You need to run your social media campaigns for three (3) months approximately and you are required to devote hours for it.
Just like in our lemonade example, a good affiliate marketing program reduces overhead costs and reduces risk. Since it can be quite expensive to hire sales & marketing employees, having an army of affiliate partners can give you the reach and sales you’re looking for, without the staffing investment that many e-commerce businesses can’t afford in the first place.
In recent years, Instagram became The Place for affiliate marketing. You may believe that Instagram is only meant for visual products like clothes and make-up, but you’ll be surprised to learn that the biggest Instagram influencer is @dailydose – an account that mostly posts inspirational and motivational quotes. Not the most visually rich content, huh? So even if you have a website dedicated to startups, you can post anything as long as it’s somehow related to business and technology. The general advice would be to post twice a day, and post Instagram Stories 8-10 times a day.
In this video, I explain why Amazon Affiliate Marketing is best for beginners, and how to get into the industry. The reason why I love this program so much is because it has much lower competition overall, and you don't have to "sell" people on things. Amazon's powerhouse strategy does all the lifting for you. I also reveal some tips you can use to increase your conversion rates with your affiliate websites.
I find this post extremely helpful. I have found that most affiliate marketers use the marketing tactics that they are taught in the program to which they belong. Most of these strategies are wrong, wrong, wrong. I teach my affiliates (I have another website that offers an affiliate program) that it is much better to sell yourself, your image, trust in you than it is to try to sell the same product that thousands of others are flogging.
Everyone likes a compliment. In fact, people like compliments so much they usually share it with their friends and followers! Use this to your advantage. It’s important for you to know who the big players are in your niche. For example, my website is about affiliate marketing. There are literally 10’s of thousands of affiliate marketers that are earning a full-time living. I could create a blog post about “The 10 Most Successful Affiliate Marketers In 2014” or “Affiliate Marketers Who Inspired Me” or any other list I decide to create. Once I’ve written an article and put it on my site, I can share it all over my social media accounts. But here’s the kicker – I would also send a message to all the affiliate marketers on my list with a link to the article. Just about every one of them will share it with their followers. Doing this on a regular basis can literally send thousands (even tens or hundreds of thousands) of visitors to your website every month while simultaneously helping to build your own following.
One of the major attractions of Amazon’s affiliate program is the large selection of products to promote. Marketers from different niches can easily join with the fast approval time. The site also has good commission rates, going up to 10%. The commission applies to all purchases made using the referral link and not just the product you linked to. This increases the income potential, which is why many YouTubers like the program.
When promoting your affiliate program, make sure you’re including information that potential promoters want to know. Generally, the most influential parts of your program are the product/service relevancy, affiliate program reputation , and affiliate network or tracking platform. Make sure you include that information when you promote your program.
SkimLinks is probably best for bloggers who want to write content around the affiliate link rather than add affiliate links to existing products. SkimLinks offers a lot of tools to compare commission rates and offers in order to customize your content to optimize your income. Once nice aspect of SkimLinks is that it offers lots of products for non-US creators, including popular UK brands like John Lewis and Tesco.
Video Editing Software. There are lots of different video editing software programs on the market these days, but if you're just starting out, there's nothing wrong with using good old free Windows Movie Maker. It's fine for simple editing, voice over and making quality videos. If you want something with a few more bells and whistles, you can consider getting a premium product such as Sony Vegas or Adobe Premier.
In the beginning, the tracking capabilities of affiliate marketing felt revolutionary: marketers were giving trackable links to publishers, with the publisher earning a commission every time a reader made a click or a purchase. Leveraging this newfound transparency opened up an opportunity for publishers to monetize their content without having to sell banner ads and pop-ups, while brands could now have a trackable, results-driven strategy for their marketing spend.
Provide Customer Service. This might not make your company money directly, but there’s a huge opportunity to build goodwill and customer loyalty (and therefore future revenue) by using Twitter as a tool to provide quick customer service. Media Temple is one example of a company that has an active customer support team operating through its Twitter account. Note the impressive response time here:
Listening to what people are talking about differentiates extraordinary digital marketers from ordinary ones. You have to stay in tune with what people are saying about your products in general; what are their preferences, how would they like these products to be instead, what would solve their problems and so on. Twitter is an amazing platform that can help you gain insight into these problems and that, in turn, will help you choose the best type of product or service to market.
888.com is a premium gaming destination and a well established name in the casino and poker circuit. Its site offers numerous sub-brands including 888sport, 888ladies, 888bingo, 888casino and 888poker, as well as ReefClub Casino. The 888 family of companies attract millions of players, and the company provides affiliates with frequent promotions to keep players interested.
Yes! You may be confused because affiliate links were effectively banned from Pinterest back in 2015. But on May 12, 2016 Pinterest announced that affiliate links are once again allowed on Pinterest. Pinterest said in part, “In the past, we removed affiliate links from Pinterest because spammers were abusing them. Now that our spam detection system is so much stronger, we’re ready to allow affiliate links again. To make way for these changes, we’re making minor updates to our acceptable use policy. We’ll start rolling out all affiliate networks today and over the coming weeks.”
Some companies pay a higher commission than others. Some companies allow 30 days or more cookie duration (that is how long after they click your link you will get credit for the sale) and some are as few as 24 hours. Also, if it’s a product many bloggers are recommending, sometimes the first blogger to refer gets the commission and sometimes it’s the last.
In this age of interconnectedness, people will be more likely to click your link and buy an affiliate product if they feel a special bond with you. That goes back to the old rule of affiliate marketing: don’t be a salesperson, be a friend! You’re much more likely to listen to the recommendations from a friend. So choose an appropriate product, test it yourself, create good content, explain why the product is actually useful and market it on social media by engaging and growing. That’s the way to success.
If you’re running WordPress, I use a plugin called Thirsty Affiliates to cloak, manage, and track my affiliate links (you have to pay Thirsty Affiliates for their add-ons if you want extra features). The free version is still good… just install the plugin and find the “Affiliate Links” tab on the left of your dashboard. Add the link name and destination URL, save it, then copy the cloaked version of the URL so you can add it to your Youtube video annotations.