Hi, Steve! Thank you for sharing this. You’re right, I shy away from making videos because I don’t believe I can make one. I enjoyed watching the video that you have prepared; it was very explanatory. I also visited Animoto and I liked it very much. I want to start making my own video now and I hope I will be successful in creating and promoting it.
Once you start getting a bit of traction and you're spending many hours a week doing this, that's when I'd recommend to start building affiliate links into your videos. It's the same case as making a new website- there's no point in adding ads to your page when you don't have any page views. Work on content first, then once you have a decent traffic stream, then start to work on monetization.
You’ll realize that attributing commission directly to a specific link is difficult to do, so to gain the insights that will help you best optimize your campaign, you need to be clever. One way is to test a single variation per week – for example only post photos to Facebook at 3pm, then measure the commission earned that for week. The following week do the same, but post at 3pm on Twitter. You could also use bit.ly links to track the click-throughs on social networks that otherwise don’t provide you with these insights (I’m looking at you, Twitter). In this way, you’ll slowly build a picture of which programs are profitable, and which are a waste of time.
What I love about affiliate marketing is it is so easy to get started! You don’t have to have a huge audience and you don’t have to spend hundreds or thousands of hours creating your own products. Plus, for a lot of people, it is a natural fit. Think of how many times a month you refer a friend to a great place to eat, a life-saving toy, or your favorite new mascara. If you are already doing that, chances are you will rock at affiliate marketing.
When promoting your affiliate program, make sure you’re including information that potential promoters want to know. Generally, the most influential parts of your program are the product/service relevancy, affiliate program reputation , and affiliate network or tracking platform. Make sure you include that information when you promote your program.
In the past, bloggers could only promote affiliate products via Pinterest indirectly by linking to a blog post that contained affiliate links. But now, if you are a blogger who has already joined affiliate programs for your favorite retailers in your niche, you can now share your affiliate links directly on Pinterest. That means that instead of creating a post to drive readers to, you can now pin and image of a product you love with your affiliate link on Pinterest. You can see an example of one of my “affiliate pins” below.