According to Nielsen, Internet users spend 23 percent of their time online using social media, and 70 percent of social media users shop online. Does your affiliate marketing strategy include steps to leverage social media? Finding the right ways to capitalize on social platforms increases your credibility, revenue and traffic sources. But where to start? Below are three best practices to leverage social media to increase traffic through your affiliate sites.
I would personally agree with linkshare.com as a great affiliate marketing platform to join as a publisher. Here’s why. Back in 2005 when I knew nothing about affiliate marketing and was using blogger.com as a free blogging platform without any experience whatsoever and joining Walmart.com as my first official affiliate program, I was able to insert Walmart affiliate in its in my blogger blog and earn a $72 commission. I was onto affiliate marketing for life from there.
The tool LiketoKnow.it (owned by rewardStyle) capitalized on just that, and has created a pretty neat affiliate marketing program for Instagram. It’s application/invite-only, meaning you have to apply and be accepted for their program (which can take months), but if you get in, it is well worth it. It was originally created for fashion bloggers, but now has branched out to several different types of content:
You can also create high-quality videos about your product and then add your affiliate link to your video. Ensure that the link you add to your video is relevant to the product that you are advertising. However, if you want to increase your income by using youtube affiliate marketing, do not just make one video and sit and relax, make as many videos as you can to increase your chances of increasing your earning.
A relative newcomer that was only founded in 2014, ConvertKit has taken the world of email marketing by storm. According to the company, they now have nearly 20,000 active customers of their email services. Their affiliate program works by paying existing customers a lifetime 30 percent commission for referrals that subsequently become ConvertKit customers or who sign up for ConvertKit webinars and other digital products.
There’s a good reason why ClickBank is still a strong contender, however it does tend to focus more on digital products which may be of questionable quality. Yes, the review process is more professional these days, but it’s still primarily focused on selling digital products, especially “how to make money” courses and the like. That being said, there are some genuinely high-quality products on offer, and few affiliate programs are bigger than ClickBank, especially in selling (primarily digital) books.
On the topic of looking for affiliates that cater to your niche, another way to bring on affiliates is by emailing other entrepreneurs in that niche as well. If you’re not using an affiliate program, finding other stores on your own that target an audience similar to yours and reaching out to them could be a great way to start a really profitable relationship.
We’re not going to tell you which eCommerce solution is the best for you. Each person has their own preferences. You may already have a solution in mind. Heck, you may be too lazy to try a different one. That’s fine! We support a number of integrations for eCommerce, including for PayPal, Stripe, Shopify, and more, and each of them can do the trick. But typically affiliate managers who enjoy Shopify enjoy it for one of the following reasons:
I started my first blog back in June 2012 and that was the start of my fascination with making money online. In early 2015, I took a position as a collaborations manager for a small business coordinating their influencer marketing. During my time with them, I learned a lot about influencers as well as affiliate programs and how many of them were actually able to make full-time incomes from home via affiliate marketing. It blew my mind!
Make sure your social media accounts stay active. The more active you are, the more exposure you will get and the more followers you will naturally acquire over time. Also be sure to stay active in the commenting sections. If someone replies to a tweet or an image on Facebook, be sure to respond. This helps to build a community of followers that you can interact with and build trust. As an affiliate marketer, your ultimate goal is to make money. But is it easier to sell products and services to strangers or people you talk to on a regular basis? In addition to the monetary potential, interacting with people in your niche industry helps you to get inside the minds of your target audience. You can learn what they want, what they don’t like, and what they wish already existed. The more you learn about your target audience, the better you will become at marketing to them and showing them products or services that will actually make their lives better or easier.
Another mistake I see many affiliate marketers make on social media is thinking a bit too much about the money. You can’t just put up a bunch of post everyday that are essentially advertisements. It gets old fast and most people view it just as bad as spam. It’s ok to throw in some relevant ads once in a while, but the majority of your posts and updates on social media should not contain affiliate links or links to sales pages on your website. This is especially true for new affiliate marketers who have only recently established a following. Build trust first and monetize later.
In this video, I explain why Amazon Affiliate Marketing is best for beginners, and how to get into the industry. The reason why I love this program so much is because it has much lower competition overall, and you don't have to "sell" people on things. Amazon's powerhouse strategy does all the lifting for you. I also reveal some tips you can use to increase your conversion rates with your affiliate websites.
That is why online retailers seek ways to drive more prospective clients to their stores with the help of more cost-effective techniques. In this case, affiliate marketing sounds like a good choice if you want to gain more affordable traffic and make a profit. This component of online marketing doesn’t require an initial investment and is likely to pay off even for first-time entrepreneurs.
Though a large following doesn’t guarantee a profitable experience, it generally holds true that the larger an audience the greater your revenue potential on Twitter. Unless you’re a well known figure or enjoying your 15 minutes of fame–like these guys–growing the number of followers will take a lot of hard work. Here are some tips to make it easier:
Computer scientists Arunesh Mathur, Arvind Narayanan, and Marshini Chetty compiled a random sample of hundreds of thousands of videos on YouTube and millions of pins on Pinterest. They then used text extraction and frequency analysis to investigate URLs located in the descriptions of these items to determine whether the URL or any redirects behind it connected to an affiliate network.
Besides affiliate links, publishers can get access to tracking reports (clicks, sales, impressions), additional promotional materials (banners, copy, email templates) inside the retailer’s affiliate platform. These platforms also handle commission payments so publishers can expect to be paid around the same time each month, usually by Paypal or direct deposit.
Previously known as Affiliate Window but now officially referred to as “AWIN” after acquiring Zanox a few years ago, this network claims to work with over 13,000 active advertisers and 100,000 publishers (affiliates). Founded in Germany, AWIN’s merchants primarily hail from Europe (especially Great Britain) although the U.S. network is growing rapidly. AWIN is currently active in 11 countries.
The most important rule you need to remember when adding affiliate links is to mention that it is an affiliate link. In your pin descriptions, Pinterest urges you to always disclose that it is an affiliate link and affiliate networks require it. You can write this within your description or use #affiliate at the end of your description. This needs to be done in order to follow affiliate networks rules and abide by FTC regulations.
If you take the responsibility to manage your social media account on your own, then you can deduct the cost of outsourcing someone to handle it for you. The task of updating your social media accounts can be done in free hours. It is true that it takes a lot of time, but it is so enjoyable that you do not feel like you are doing any work at all. Moreover, people working in day hours can use their break time to check updates for their accounts.
Cloaking affiliate links means you’re pointing people to a URL on your website, but it redirects somewhere else. For example, this cloaked affiliate link points to /go/maxcdn but it redirects to the MaxCDN website. You must do this because Youtube video annotations only allow you to use URLs for YOUR associated website – cloaking them is what allows you to redirect them to the affiliate link!
SkimLinks is primarily for established content producers (bloggers) who want to monetize their content. With a powerful WordPress plugin and scripts for just about any website type, setting up SkimLinks is very easy. And because you have access to all offers on their platform after you’re approved, SkimLinks is very well designed for affiliates who don’t want to spend a lot of time fiddling around with settings and other fine-tuning.
If you are using Twitter for your company or website, make sure your avatar is a high quality image of your logo or some other professional picture. It’s a small space so it should be easy to read and recognize. For individual bloggers, using a picture of yourself usually works best as it helps to make things more personable. With that said, make sure it’s cropped properly. Trying to show a picture of you with Mt. Everest in the background or a picture of you with your 12 cats in your living room isn’t going to cut it. Use the small amount of space you have available wisely.
On Facebook and Instagram, taking part in a conversation is generally done in a more indirect way, but on Facebook you can share links and posts and make a point about what you have heard or read, while on Instagram you can write about the reason you are posting on a topic, and put another side of the story onto a public forum that welcomes different viewpoints.
Terry has been around as long as anyone. He’s got rock-solid experience and has had it for decades, building dozens of “lifestyle businesses” and teaching thousands of others how to do it too. His approach is less brash than some others, but this is absolutely somebody who knows what it really takes to earn a living online. Terry will show you how to build a real business, not just an affiliate click scheme.
The popularity of affiliate programs has a huge impact on how online brands spend their money on the development of their business. This approach proves to be working, as it is cost-effective: you only pay when you reach a sale. In fact, 81% of brands already leverage affiliate marketing using third-party entrepreneurs and influencers. That is why almost every online store has to consider this when trying to compete in the world of eCommerce.
Earning income via Target affiliates, however, requires a bit of work. Cookies expire in just seven days, and commissions can be as low as just one percent, so you’ll need to be operating a high-traffic website in order to make serious cash with this program. But with Target’s much-beloved brand reputation and vast catalog, relevant product links can be a big earner for established influencers.
Yet, if you are still not sold on the payoffs of offering high commissions, remember that your affiliates are not just bringing you sales, they’re bringing you customers. You’ll have access to people who you can re-market to time and time again. Repeat customers have a 60-70% higher chance of buying from you compared to a first time customer, and they also give your store more word of mouth marketing. Thus, it’s best to do what you can to foster a strong, mutually beneficial business relationship with them.
Try and go through all the different options for products or services available through different marketing programs. Study them well and figure out which ones are best for the end users. Next, try and put attractive logos or change the ad patterns and use different graphics and texts to see which are the most expensive. Working on all this might take some time but you can figure out the best way.
What does this mean? In this case, it means demonstrating your authority and/or expertise in the subject area on which your marketing will focus. So if you are looking to sell online poker affiliate programs, link to good-quality news content that you have written yourself, or that you have seen on a trusted source, and give your readers something they did not have, or did not know, before. This is a good, positive, way to establish your brand.
For me I would choose a program with Recurring commission. You can build a real passive income. Its the best way to go! One suggestion is contact companies who sell services and ask if you can sell their service for them. Sometimes popular affiliate programs like these have just way too many people trying to sell their service. I personally went to sitecare.ca and asked them if I could sell their service and I couldn’t be happier! So find a service you believe in and go for it!
About Youtuber Chris Mitty is an Affiliate Marketer and Technology Professional from the UK. He has sold a variety of products online, and works with some of the worlds largest organisations as a freelance consultant. Chris has studied and implemented a number of carefully thought out strategies, which has helped him build a successful affiliate marketing business off the back off Technology. He shares his advice on how to achieve the same level of success, if not better!