Photos say a thousand words, and they are one of the best ways to draw attention for social media posts. Think about scrolling through your newsfeed – what types of posts do your eyes naturally fall upon while carelessly scrolling? Photos! Using product photos or related photos to go along with your social media for affiliate marketing posts will naturally draw the eye of your reader, and therefore naturally draw their attention. Using Instagram for your social media for affiliate marketing platform of choice can really show you what the power of photos hold.
Plan your video before you make it. Rambling is one way to make a long, over-saturated video that can cause your bounce rate to sky rocket (people clicking off the video). Make a script to follow (but give yourself for some improvisation) and also don't be afraid to cut out content you think is uninteresting or not relevant. No one wants to hear about your Gran's sixtieth birthday bash on a video unboxing the latest sneakers.
Hootsuite and Buffer are multi-platform applications with which you can plan when to post things through scheduling them, and decide to which channel each post should go. Both offer advice as to when the best time is to post, or let you decide for yourself.Most of the biggest social networks are covered by both, although as they are freemium (some features are free, some paid), you'll need to decide what core features you need in order to promote your site and brands on social media. For a small-scale affiliate with a few stories per week and two or three social channels, the free versions of Buffer and Hootsuite are probably sufficient.
No matter where you’re at with your business - whether you're a newbie or seasoned expert - it’s always beneficial to drive more traffic to your store. More traffic means more leads, more leads usually mean more conversions, and more conversions means more sales. The bottom line? Affiliate marketing done right can dramatically increase your sales and revenue.
Now, once you start following people, you will notice your own follower numbers increasing naturally. Many people enjoy seeing who is following them. If A dog lover sees my profile (@DogFoodScoop) they will probably click on my profile to see who I am. They will then see the link to my website and if they visit my site, they will be greeted with literally hundreds of dog food reviews. Sometimes, they will even find it so helpful that they in turn will share links on their own Twitter or Facebook feeds. It seems super simple (and it is), but simply following others who would be interested in your niche topic is good enough to gain a pretty good following of your own. It’s a good rule of thumb to expect about 25% to 30% of people to follow you in return for you following them.
Affiliate marketing isn’t the only strategy to have evolved recently. Influencer marketing has undergone a makeover of its own, becoming more transparent, more streamlined and more effective. If you have felt in the past that influencers do not offer the same transparency or sales-driven results as affiliate publishers, you might be pleasantly surprised by recent updates and changes in the industry.