That’s how you make money on Pinterest with affiliate links. Uploading the pin is simple. However, getting clicks can be a challenge in the beginning. I was struggling with that until I took a course called Pin to Profits – Affiliate Marketing. It goes over design tricks you can use on Canva or PicMonkey to entice people to click on your pins. You can learn more about the course in my interview with the creator, McKinzie Bean.
I know you are seeing dollar signs, but don’t go crazy with pinning a million affiliate links. That will turn off your followers fast! Using affiliate links can be done tastefully! You have to keep with the aesthetic of your brand. If you want to pin with an affiliate link, make sure your images are in the same style, look, and color. Having inconsistent boards and pins will easily make you lose followers and potential clients.
That being said, LinkConnector’s platform looks and feels outdated and is rather clumsily designed. Their dashboard also makes it difficult to find “hot” products or compare conversion rates, leaving affiliates somewhat in the dark about which products to choose. Ironically, despite their low-quality website, they offer some of the best customer service in the affiliate space.
Besides your images, keywords are the other major make or break factor for your pins. Spend some time to identify 2-3 relevant keywords that people would use to search for the problem you’re solving. Focus on just one target keyword phrase that you absolutely want to rank for. Then add one or two other related keywords. To figure out what keywords to choose, put yourself in the shoes of your target audience. What would they search in order to find a solution to the problem your affiliate product solves?
Today, we hardly know anyone, who does not have a Facebook or Twitter account. There will also not be a single person, who does not watch videos from YouTube. We will find a minority that is not active on social media. In this way, you can consider social media a robust medium to promote your business as you can find customers from online conversations and scrolling timelines. It has become comparatively easier as people access the Internet over their mobile phones and smart phones.
In the past, bloggers could only promote affiliate products via Pinterest indirectly by linking to a blog post that contained affiliate links. But now, if you are a blogger who has already joined affiliate programs for your favorite retailers in your niche, you can now share your affiliate links directly on Pinterest. That means that instead of creating a post to drive readers to, you can now pin and image of a product you love with your affiliate link on Pinterest. You can see an example of one of my “affiliate pins” below.
So where do you start? Firstly, find online communities dedicated to your topic of interest (related to your website or a product you’re trying to promote). Join Facebook groups, Twitter chats and forum boards. Start to engage with people, but don’t go straight into promoting yourself or a product. Be nice, be fun and give genuine advice. When you feel like the conversation calls for it, insert an affiliate link and say why this product would help in this particular situation. That way people will trust you and will be more inclined to buy the product.
Yet, if you are still not sold on the payoffs of offering high commissions, remember that your affiliates are not just bringing you sales, they’re bringing you customers. You’ll have access to people who you can re-market to time and time again. Repeat customers have a 60-70% higher chance of buying from you compared to a first time customer, and they also give your store more word of mouth marketing. Thus, it’s best to do what you can to foster a strong, mutually beneficial business relationship with them.
With all of my blog posts, I have the consistently scheduled to share on social media and on Pinterest. This keeps the content in front of my audience. I use the social media scheduling tools Post Planner and Tailwind for this. Many affiliate programs also have great affiliate managers that will send out information with special promotions that you can share. If there isn’t a big sale or promotion going on, I will still try to feature certain high-converting posts on Pinterest, to my email list, etc.
As I mentioned earlier, most of your monetization options are severely limited when it comes to social media. Direct selling, AdSense and advertising space sales are all out. It’s in this situation that affiliate links become exceptionally powerful. You can post an affiliate link on any social network, and wherever it travels you’ll be credited. Time to get a list of options together.
3. Creating a product that only teaches people how to make money on Twitter by promoting your “make money on Twitter” product is, well, just sad. Sure, you might make a few bucks, but what does that get you? Again, it is this type of short term thinking that turns Twitter into a madhouse and creates an environment where marketers are no longer trusted. At that point, you’ve ruined it for all of us. Thanks.
Keep in mind that it’s important to promote affiliate product links authentically. Refrain from being salesy and remember that your primary job is to help readers or customers find products that are useful, inspirational, and beautiful. Focus on sharing products that make your audience members’ lives easier, and you’ll naturally increase clicks and sales.
This is so well put together, thank you! I’ve been spinning my wheels trying to figure out what affiliates to work with in my niche. My target audience is bloggers, and much of my content is free knowledge on how to grow a blog, but pushing a sale is just not what I want to do. But with this list I can really see that there are a lot of options to choose from. I do have an account with shareasale already, so I’m going to start there and see what other companies will work for my audience!
Affiliate marketing is used both in business-to-consumer (B2C) and business-to-business (B2B) campaigns, but it’s far more popular among the consumer products industry. According to the AffStat 2016 Affiliate Marketing Benchmark Report, nearly 60% of affiliate marketers promote B2C, compared to 22% for B2C services and even less for B2B products and services.
Visitors to your website are already familiar with your brand to some extent, making them potential candidates for your affiliate program. Plus, this is where nearly a quarter of affiliate marketers find out about new programs. Promote your affiliate program on your site with a link in an out of the way but still easily accessible place like your footer, and create a page dedicated to the program and highlighting the benefits of joining. Here’s how Pooch Perks does it.
Of course, Twitter has its own peculiarities. I assume you are aware that Twitter limits you in the number of characters you can use – right now the limit is 280 characters. You have to find a way to be natural and genuine and fit in your affiliate link. That’s where URL shorteners come into play. Besides, more often than not, affiliate links are long and contain different numbers and random letters which makes them look less trustworthy. URL shorteners can make your link look more appealing. If you’re an Amazon affiliate, they have an inbuilt link shortener, so you’re good. If not, use TinyURL – it’s one of the few shorteners that allow affiliate links.
In other words, you might have to pay higher commissions to get good affiliates up front. This strategy is an important aspect of cultivating the best affiliate program because you’ll make up for that cost through the lifetime value of each customer. Please note that while I certainly would recommend offering high commission rates, you still need to make a profit on your products so make sure to do your math and arrange your budget accordingly.
People don’t want to read, ‘This-product-is-great, you-should-try-it-too’ kind of messages. Trust us, they are plenty on Twitter and nobody bothers to click on that link. A more subtle approach would be to tweet the link of the product review that is on your blog. The review must be balanced and tell readers how the product is ‘useful’. Obviously, you couldn’t have done justice to the product review in 140 characters.
"Coverage with social media affiliates (SMA) is often quick to implement. This makes Twitter perfect for last-minute promotions," Murphy says. A great example of this is the sports betting deal where a bookmaker offers an increased CPA if referred players bet on a certain match. This kind of limited-time deal can be used by advertisers and publishers to increase interest in a product.
I have used affiliate links directly on Twitter on three occasions (from memory). In each instance they were Amazon Associate links and they were a part of a conversation that I was having with other Twitter users (from memory they were at times when followers asked me for recommendations on products). The links that I left were relevant, the conversations were started by others and they fit naturally into the conversation. From memory I declared that they were affiliate links on at least two of those occasions. The opposite of this ‘conversational’ tweeting is the ‘cold call’ tweet which comes out of the blue.
About Youtuber Chris Mitty is an Affiliate Marketer and Technology Professional from the UK. He has sold a variety of products online, and works with some of the worlds largest organisations as a freelance consultant. Chris has studied and implemented a number of carefully thought out strategies, which has helped him build a successful affiliate marketing business off the back off Technology. He shares his advice on how to achieve the same level of success, if not better!