But that’s kind of the balance is you’ve got to balance like I’m developing an audience, but I need to make it sustainable. So sometimes it makes great business sense for you to go ahead and use an affiliate. And other times you’re like, you know what? Maybe not on this video because my main goal for this video is just to get it to rank really high.
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Their YouTube channel has some fantastic videos about PC-building and they list all of the parts used in their video descriptions. You can follow a handy link to the full list of components, where you can find out how much they cost and where to get them. The fact that they have over 180k people subscribed to their channel is almost all you need to know.
You will first need to learn which products/merchants are best to refer your audience too. Most websites have an “Affiliates” tab at the top or bottom of their website where you can sign up. You can also Google “_____ affiliate program” to see it it shows up here. There are many affiliate hubs which have thousands of products/merchants. Try out Amazon, ShareASale, or CJ. Once signed up and approved, you can start creating your affiliate links:
Remaining active helps to keep your audiences on board, and no matter what platforms you use, communicating and posting regularly is important. For this reason, it’s also important not to oversaturate yourself by using too many social media platforms, as juggling all of these different audiences effectively without inadvertently neglecting your audiences can be difficult. In order to remain optimally active, first focus on just one or two social media platforms, and when you become more comfortable posting and communicating actively with both, only then take on another to make sure your audiences are well taken care of. A great way to remain active and stay that way is to set aside a couple of hours each day and dedicate this time to your social media affiliate marketing efforts.
A great way to establish yourself within a community of content-creators, and bring more attention to the affiliate programs you're selling, is to draw attention to the efforts of others. Remember that, whoever we are, we operate on social media as part of a community, and the process of picking up followers and, we hope, sign-ups to our programs, is not a zero-sum game. You're not taking leads off the competition, you're developing new leads for yourself.
Yes. If you use the shortened URL format offered by Amazon, you can be certain to receive referral fees for any qualifying sales you refer if the URL is formatted properly. Until our shortened URL service is offered through the Associates Site Stripe or another Associates product, you can easily find the right shortened URL format by visiting the detail page of the product you would like to recommend and clicking on the “Share with friends” link. The URL is displayed next to “Permalink” in the pop-up window. For instance, here is the shortened URL for the 6″ Kindle: http://amzn.com/B00154JDAI. To create an Associates tagged link, simply add your Associates tag to the end of the URL like so: http://amzn.com/B00154JDAI/tag=your id.
Before you can expect people to follow you, it is important that you build yourself some credibility. Find those in your industry and begin following them. If you’re an affiliate marketer, for example, you can start following all of the companies you promote. But you should also follow individual people such as experts in your field. For example, I have a website called DogFoodInsider.com. On my twitter page (@DogFoodScoop), I follow all of the major dog food companies as well as popular dog experts such as Dr. Karen Becker and Cesar Milan. I also follow dog nutritionists, pet food stores, dog breeders, and anyone else involved with dogs. I’ll even follow random people who are clearly dog lovers and post a lot about their dogs.
In effect, VigLink works as the middleman between a publisher (blogger) and merchants by scanning the publisher’s content and automatically creating links to publishers that are chosen “in real time” based on their payout/conversation rates. This makes VigLink a very hands-off affiliate program for publishers who prefer to focus on content instead of managing their affiliate links.
By showcasing articles written by trusted thought leaders in the industry, you can position yourself as a thought leader as well and gain credibility in the social media space. The authority of the sources you promote is transferred to you in the eyes of your readers, so choose content that’s in line with the type of authoritative voice you want to cultivate.
This is so exciting! As a blogger, I’m always looking for ways to maximize my revenue streams. Thank you, Tasha (and Abby) for sharing this valuable info. BTW – I am taking Tasha’s Blog Boost Bundle courses AND Abby’s Book Boss course and both are excellent and full of valuable advise! Thanks to you both for taking the time to create these incredible courses!
Creating excellent content that is better than other affiliate marketers and proving to be the best in the value chain is a challenge these days. Affiliate marketers have the ability to create content of high standards while others don’t have the ability to compete them. This helps them in winning their customers and increasing sales towards their product.
JVZoo was founded in 2011 and has since rocketed to near the top as one of the most popular affiliate programs out there. JVZoo is unusual in that there are no upfront costs for either publishers or merchants (advertisers). JVZoo’s income is exclusively from charging fees (to both the merchant and the affiliate) after a sale has been made. It is also unusual in that it pays commissions “instantly” via PayPal rather than once a week/fortnight/month like other affiliate programs.
The tool LiketoKnow.it (owned by rewardStyle) capitalized on just that, and has created a pretty neat affiliate marketing program for Instagram. It’s application/invite-only, meaning you have to apply and be accepted for their program (which can take months), but if you get in, it is well worth it. It was originally created for fashion bloggers, but now has branched out to several different types of content:
In recent years, Instagram became The Place for affiliate marketing. You may believe that Instagram is only meant for visual products like clothes and make-up, but you’ll be surprised to learn that the biggest Instagram influencer is @dailydose – an account that mostly posts inspirational and motivational quotes. Not the most visually rich content, huh? So even if you have a website dedicated to startups, you can post anything as long as it’s somehow related to business and technology. The general advice would be to post twice a day, and post Instagram Stories 8-10 times a day.
Also, affiliate marketing gives you greater reach across the internet. Since the reps you work with will be marketing your business via their blogs, vlogs, and social media, your brand will now have many points of content exposure online. Without this, you’d be on the hook for generating all that online buzz yourself, from just your brand’s website and social presence. In short, instead of building up your online presence to reach a hundred new people, working with a rep immediately gives you access to their online circle of friends.
While affiliate marketing has long been driven by a need to gain website clicks, this channel is now quickly evolving into a strategy that cultivates leads from social channels like Instagram and Facebook. Instrumental in this evolution are influencers: as social leaders with the ability to inspire conversions from their loyal followers, they are now forming an integral component of successful affiliate campaigns.
As I mentioned earlier, most of your monetization options are severely limited when it comes to social media. Direct selling, AdSense and advertising space sales are all out. It’s in this situation that affiliate links become exceptionally powerful. You can post an affiliate link on any social network, and wherever it travels you’ll be credited. Time to get a list of options together.
The quality of your photos can make or break your pin’s success. As new bloggers, we’re all cash-strapped, this is one area where you can’t be cheap. Don’t underestimate the power of professional quality images! I use Deposit Photos to source all my images for pins. Typically, I’ll search for images like “feminine computer desk” or “workspace with flowers.”
In this example, a blogger might put this link on their blog to try to get their readers to click through to your “blue widget” page and hopefully buy something. If the visitor who clicks on this link actually buys something, affiliate tracking software will automatically (usually – depends on what system you are using) pay your affiliate a percentage of the sale.
On a monthly basis, I’ve had success devoting an hour or two to a couple of activities. First, I send out a monthly newsletter to my affiliates (you can typically do this within your affiliate app). In the email, I let them know about anything new that’s cooking – and encourage everyone to log into their affiliate dashboard so that he or she can share the news.
I know you are seeing dollar signs, but don’t go crazy with pinning a million affiliate links. That will turn off your followers fast! Using affiliate links can be done tastefully! You have to keep with the aesthetic of your brand. If you want to pin with an affiliate link, make sure your images are in the same style, look, and color. Having inconsistent boards and pins will easily make you lose followers and potential clients.
Then add a bio to describe your profile and the type of content your potential followers can expect from you. And it’s best to use up all 160 available characters. Twitter’s bio is indexed regularly, so make sure to emphasize the most important aspects of your brand. It’s recommended to use a 200 x 200 pixels profile picture for a quick and smooth page-load speed.
I try to personally just err on the side of being as transparent as possible about my relationship with the brand. So if they gave me a free product, and I’m not getting compensated for it, I’ll just say that. If it’s an affiliate relationship, like they have no idea who I am, that I’m even talking about it, but I do get a small percentage of the sale, thank you. I just try personally just to be– because trust is the main thing, like currency with your viewers that is most important. And anything that could kind of potentially violate that, personally I’m just like, I want to be completely up front with you guys about everything, whatever’s going on, so there’s no questions. And you guys can always feel like you can trust what I’m saying.
By quite a large margin Amazon has the largest affiliate marketing program out there, with products from more than 1.5 million sellers. Amazon has the most easy-to-use technology of all the affiliate programs I will be reviewing today. Beginners to affiliate marketing with even the most limited technical expertise will have no problems in getting up and running with the Amazon associates program, while more experienced marketers can create custom tools and websites with the APIs and advanced implementations available to them. The great thing about Amazon is that anything from kids toys to laptops can generate sales if they are purchased through any Amazon affiliate link.
When you work as an affiliate marketer, creating social media profiles is always a great idea, Twitter included. When creating these profiles, make sure they correspond with your website’s touch and feel. This way, Twitter will feel like an extension of your online presence. Within the platform, you’ll be aiming at expanding your social media presence.
To get people involved and talking, be sure to ask lots of question in your twitter feed. Everyone likes to give their 2 cents, so give them a platform to do so. For example, if you have a twitter feed about golfing, you might ask “what is your favorite golf club brand?” Or you can specifically target a segment, such as golfers in California, by asking what their favorite golf course is in California. A large number of your tweets should include questions to help entice others to respond. The more response and interaction you get, the more likely someone will check out your profile and visit your website to learn more.
There are many ways to get your affiliate marketing message across, some more effective than others. One of the most effective methods of audience-building is by using Twitter, one of the world's most established social media channels, but equally one that many people wrongly disregard. We spoke to Gerald Murphy from Search Engine Watch about why he values Twitter so much. Many thanks also to Sophie Halley from 7 Things Media for her contribution to the discussion.
If you have limited budget, don't be afraid to use trial versions of software. I used Adobe Premier to make my YouTube intro (the trial is 30 days, it took me less than 5). There's also plenty of free software you can use too. Do you research and hustle as much as possible. When you start earning money, feel free to reinvest it into your venture and buy something with a little more quality.
Affiliate marketing isn’t the only strategy to have evolved recently. Influencer marketing has undergone a makeover of its own, becoming more transparent, more streamlined and more effective. If you have felt in the past that influencers do not offer the same transparency or sales-driven results as affiliate publishers, you might be pleasantly surprised by recent updates and changes in the industry.